• 40503
  • Marco Paulo Martins
  • 2346726
  • A615-901D-30DA
  • 0000-0002-2085-6020
  • Marco Martins
  • https://ciencia.vitae.ensinolusofona.pt/curriculum/A615-901D-30DA?inst=12
    • Martins, Marco. (2020). The Impact of Touristification in City Neighbourhoods – The Case of Lisbon. http://dx.doi.org/10.1108/978-1-83867-487-820201010
    • Martins, Marco; Ricardo Jorge da Costa Guerra (2C16-4F48-AB06). Autor correspondente: Martins, Marco. (2022). Transformational Education for Sustainable Tourism in Middle-Schools. http://dx.doi.org/10.1108/978-1-80117-656-920221010
    • Martins, Marco; Guerra, Ricardo; Santos, Lara Marisa. Autor correspondente: Martins, Marco. (2022). Rethinking Tourism Planning and Development in a Post COVID-19 World.
    • Martins, Marco. (2022). Nautical Tourism and Sustainable Development – The Case of the Portuguese River Douro. https://pt.calameo.com/read/0066462019cfdc4595a30
    • Martins, Marco; Guerra, Ricardo Jorge da Costa; Santos, Lara; Lopes, Luísa. Autor correspondente: Martins, Marco. (2023). Marketing Sustainable Events for Children. http://dx.doi.org/10.1108/978-1-80455-690-020231007
    • Martins, Marco; Costa Guerra, Ricardo Jorge; Santos, Lara; Lopes, Luísa. Autor correspondente: Martins, Marco. (2023). The Exploration of the Metaverse by Destination Management Organisations Towards Sustainability. http://dx.doi.org/10.1108/978-1-80455-157-820231007
    • Martins, Marco; Ricardo Jorge da Costa Guerra; Lara Santos; Luisa Lopes; Ana Rita Conde. Autor correspondente: Martins, Marco. (2025). Slow Food Tourism. https://doi.org/10.4018/979-8-3693-7096-4.ch028
    • Marco Martins; Ricardo Jorge da Costa Guerra; Lara Santos; Luisa Lopes; Ana Rita Conde. (2025). Virtual Tourism and the Virtual Tourist Experience. https://doi.org/10.4018/979-8-3693-8417-6.ch011
    • Duarte, Eunice; Martins, Marco. (2025). Virtual Reality and Pilgrimage Tourism: An Exploratory Study. https://doi.org/10.1108/978-1-83662-260-420251001
    • Martins, Marco; Jorge da Costa Guerra, Ricardo; Santos, Lara; Lopes, Luísa; Conde, Ana Rita. Autor correspondente: Martins, Marco. (2025). Community-Based Sustainable Tourism Development and Green Marketing. https://doi.org/10.1108/978-1-83608-988-920251007
    • Marco Martins; Ricardo Jorge da Costa Guerra; Lara Santos; Luísa Lopes; Ana Rita Conde. Autor correspondente: Marco Martins. (2025). Enhancing Green Capability in the Hospitality Sector Through Nudging: A Conceptual Framework. https://doi.org/10.1007/978-3-031-99128-8_6
    • Marco Martins; Ricardo Jorge da Costa Guerra; Lara Santos; Luísa Lopes; Ana Rita Conde. Autor correspondente: Marco Martins. (2026). Digital Marketing in Health and Wellness Tourism. https://doi.org/10.1108/978-1-83708-786-020261001
    • Martins, Marco; Costa Guerra, Ricardo Jorge da; Santos, Lara; Lopes, Luísa; Conde, Ana Rita. Autor correspondente: Martins, Marco. (2026). Dark Tourism Management and Development: An Exploratory Analysis. https://doi.org/10.1108/978-1-80592-501-920251002
    • Marco Martins; Ricardo Jorge da Costa Guerra; Lara Santos; Luísa Lopes; Ana Rita Conde. Autor correspondente: Marco Martins. (2026). The Dark Side of Technology When Addressing Overtourism: A Critical Overview. https://doi.org/10.1007/978-981-96-5794-0_6
    • Marco Martins; Ricardo Jorge da Costa Guerra; Lara Santos; Luísa Lopes; Ana Rita Conde. Autor correspondente: Marco Martins. (2026). The Tourist Experience and the Use of Virtual Reality in Destination Marketing. https://doi.org/10.4324/9781003638247-15
    • Martins, Marco; Guerra, Ricardo Jorge Costa; Santos, Lara; Lopes, Luísa; Conde, Ana Rita. Autor correspondente: Martins, Marco. (2026). Generative AI and its application by Destination Marketing Organizations: enhancing tourist experiences. https://doi.org/10.4337/9781035330317.00008
    • Martins, Marco; Guerra, Ricardo Jorge da Costa; Santos, Lara; Lopes, Luísa; Conde, Ana Rita. Autor correspondente: Martins, Marco. (2026). The Tourist Experience and the Use of Virtual Reality in Destination Marketing. https://doi.org/10.4324/9781003638247-15
    • Martins, Marco; Guerra, Ricardo Jorge Costa; Santos, Lara; Lopes, Luísa; Conde, Ana Rita. (2026). Generative AI and its application by Destination Marketing Organizations: enhancing tourist experiences. https://doi.org/10.4337/9781035330317.00008
    • Gomes, H., Garcês, S., Martins, M., Trindade, A., Ferraz, E., Cardoso, D., Oosterbeek, L. (2023). (2023). O Arqueoturismo, a Marca e os Territórios de Baixa Densidade - O projeto TURARQ.
    • Martins, Marco; Garcês, Sara; Gomes, Hugo; Trindade, Anícia; Oliveira Cardoso, Douglas; Ferraz, Eduardo; Oosterbeek, Luiz. (2023). Cocreation of tourist experiences in archaeological landscapes - the prehistory and traditional knowledge festival of Mação.
    • Martins, Marco; Guerra, Ricardo; Santos, Lara; Lopes, Luísa. (2023). Aiming towards green capability in the hospitality sector using nudge strategies.
    • Martins, Marco; Duarte, Eunice. Autor correspondente: Martins, Marco. (2024). Inducing responsible behaviour in heritage sites.
    • Eunice Duarte; Marco Martins. Autor correspondente: Eunice Duarte. (2024). Is Slow Food Tourism a Thing?- An Exploratory Study.
    • Gomes, Hugo; Garcês, Sara; Martins, Marco; Trindade, Anícia Rebelo; Cardoso, Douglas O.; Ferraz, E.; Oosterbeek, Luiz. (2023). O Projeto TURARQ – Turismo Arqueológico para a compreensão da cultura e das interações ambientais.
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