Integrated Digital Project

Category: Discipline
  • Não
  • The course unit "Digital Integrated Project," part of the 2nd year of the Higher Technical Professional course in Digital Marketing and E-commerce, aims to equip students with the skills to design and manage digital projects. Focusing on applying PMBOK methodologies, this unit covers scheduling, resource management, and risk control, encouraging prototyping and ensuring technical feasibility. Students develop practical skills essential for the job market, combining the creativity of Design Thinking with technical project management. This course is crucial in preparing students for the challenges of digital marketing and e-commerce, ensuring they can lead digital projects efficiently and innovatively.
  • Semestral

  • Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.

    Exemplo:

    Descrição

    Data limite

    Ponderação

    Frequência

    24.11.2025

    40%

    Projecto

    22.01.2026

    60%

     

     

     

     
  • Schedule the activities. Identify the necessary resources. Identify and/or anticipate possible obstacles. Outline strategies for monitoring and evaluating the process. Conduct the necessary research to gather information. Present the project, adapting the format(s) of the presentation to the audiences and spaces.
  • The objectives of the course unit are: Detailed development of a project in a real or simulated context. Analyze the resources involved: human and financial, from a project execution perspective. Detail the different areas of the project in web communication. Structure the project around key strengths. Study the space and target audiences. Manage production support.
  • Mandatory
  • Innovative methodologies in the teaching-learning process, like Case Studies, Collaborative Work, and Problem-Based Learning (PBL), promote active and hands-on learning. Case Studies allow students to apply theoretical concepts to practical situations, helping them make informed decisions. Collaborative Work encourages teamwork, improving communication and team management skills. PBL, on the other hand, challenges students with real-world problems, fostering autonomy and critical thinking. These approaches are key to building practical skills and preparing students for real-world challenges in the job market.
  • Português
  • [Preencher APELIDO], [Preencher Primeiros Nomes] - [Preencher Título]. [Preencher Edição. Local de publicação :Editor, Ano de publicação. Descrição física. Série. ISBN)] [Preencher APELIDO], [Preencher Primeiros Nomes] - [Preencher Título]. [Preencher Edição. Local de publicação :Editor, Ano de publicação. Descrição física. Série. ISBN)  
  • 25
  • 0
  • 6
  • 2
  • ISLA Santarém6013-17473
  • Integrated Digital Project
  • 17473
  • 6013
  • Digital Marketing and Electronic Commerce

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