Bachelor of Digital Communication

Candidates may also enrol through the institution\/course transfer system or through a Special Competition, in accordance with the legal regulations in force (holders of a higher education degree, holders of a Technological Specialisation Course, holders of a Higher Professional Technical Course or those over 23 years of age).<\/p>\r\n\r\n

Candidates who meet the conditions set out in the International Student Regulations may also be admitted. <\/p>","careerOportunities":"

In addition to general education knowledge, teamwork practice, creativity, and leadership experiences, graduates in Digital Communication will have the qualifications necessary to perform functions such as:<\/p>\r\n\r\n

\r\n
• Marketing data analyst;<\/li>\r\n
• Database design and administration;<\/li>\r\n
• SEO specialist;<\/li>\r\n
• Institutional communication manager;<\/li>\r\n
• E-commerce manager;<\/li>\r\n
• Digital marketing manager;<\/li>\r\n
• Digital project manager;<\/li>\r\n
• Social media manager;<\/li>\r\n
• Content producer for digital and multimedia platforms;<\/li>\r\n
• Advertiser;<\/li>\r\n
• Mobile application designer;<\/li>\r\n
• Multimedia project developer.<\/li>\r\n<\/ul>\r\n","competences":"

  Knowledge:<\/strong> Social media platforms and best practices; social challenges of digital communication considering the Artificial Intelligence paradigm; content creation and publishing strategies; marketing strategies, SEO, content marketing, email marketing; building and promoting a brand; data and metrics analysis, identifying trends, and making informed decisions.<\/p>\r\n\r\n

  Skills:<\/strong> Adapting to changes in the digital environment, new platforms, resources, and trends; thinking creatively and innovatively to develop engaging, original, and attractive digital content; critical thinking and problem-solving.<\/p>\r\n\r\n

  Competencies:<\/strong> Acquiring skills in expression and writing of informational and advertising texts; strategic thinking; developing digital marketing strategies; digital design; data and metrics analysis; integrating mobile technologies, virtual\/augmented reality, artificial intelligence, and influencer marketing; R&D projects.<\/p>\r\n","conferedDegree":"Bachelor","creditationStatus":"Acredita\u00e7\u00e3o condicional","creditationStatusCode":3,"directionContact":"Artur Filipe dos Santos","directionEmail":"artur.santos@islagaia.pt","courseECTS":180,"courseName":"Digital Communication ","courseSecretariatContact":"Servi\u00e7os Acad\u00e9micos e Administrativos","courseSecretariatEmail":"saa@islagaia.pt","curricularPlanCode":1,"degree":"1\u00ba Ciclo","departement":"ISLA GAIA - School of Technology","futureStudies":"

  The curriculum of the Bachelor's Degree in Digital Communication at ISLA consists of general and specific course units that provide graduates with the technical and scientific knowledge necessary to continue their studies at the level of a 2nd Cycle (i.e., Master's) or 3rd Cycle (i.e., Doctorate) in multiple areas of specialization, not necessarily limited to their main field of training.<\/p>\r\n","hasBranches":"N","infrastructure":"

  The new ISLA facilities feature spacious classrooms, specialized laboratories, meeting rooms, an assembly hall, auditorium, library, caf\u00e9, faculty offices, faculty lounge, student association room, teaching kitchen, and various leisure spaces.<\/p>\r\n\r\n

  Dedicated to the study cycle are: 3 fully equipped classrooms, each with 40 seats; 2 Computer Laboratories; 1 Communication and Multimedia Laboratory; Library; Study room; Reprography services; Leisure areas.<\/p>\r\n\r\n

  In addition to the mentioned spaces, there is also an audiovisual laboratory and a photography laboratory.<\/p>\r\n\r\n

  Equipment and resources include: Computer laboratories with state-of-the-art computers; Multimedia production room (Chroma Key, microphones, speakers, sound, lighting); Cameras with various lenses; Professional and semi-professional filming cameras; Software suited to the curricular units; Unlimited internet access across the campus; Access to the Moodle platform; Library with bibliographic references; Access to databases and resources such as Sabi, Web of Science, among others; Access to the Victor de S\u00e1 library (via Universidade Lus\u00f3fona); Sound and Multimedia rooms.<\/p>\r\n","objectives":"

  The Bachelor's degree in Digital Communication aims to provide students with a solid understanding of the fundamentals of digital communication, covering theories and concepts, technological tools, platforms, and cutting-edge relevant practices. It equips students with the necessary skills to communicate effectively in digital environments, critically analyze issues related to digital communication, find creative solutions, analyze data and metrics for decision-making, and use digital tools.<\/p>\r\n","presentation":"

  The Bachelor's degree in Digital Communication is a 1st cycle course, framed within the Bologna principles, and aims to prepare graduates for an increasingly competitive and demanding job market. This market is characterized by convergent communication, focused on the needs of companies, organizations, and their stakeholders, while not neglecting the technical and ethical requirements of professional practice.<\/p>\r\n

  In this context, the study plan seeks to provide an adequate response to the need for multidisciplinary training of professionals capable of leading the continuous and urgent transformations required in an ever more demanding sector.<\/p>\r\n","publicationDate":"10\/10\/2023","scientificArea":"Informa\u00e7\u00e3o e jornalismo","scientificAreaCNAEFCode":"320","scientificAreaCode":36,"semesters":6,"areaScientificMkt":"Communication Studies","idAreaScientificMkt":3,"directorLogin":"p40507","phoneExtension":"934753649 - 3333","attendanceLocation":"Gabinete 0.03","responMobilityId":"p40150","responMobilityContact":"PAULO JORGE PEREIRA FURTADO","responMobilityEmail":"paulo.furtado@islagaia.pt","registration":"R\/A-Cr 149\/2023","modEstudo":"Presencial","scheduleAttendee":"14:00H - 18:00H","telephoneNumber":"223772980","investigation":"

  Almost all faculty members, alongside their teaching activities, conduct research in the fundamental areas of the study cycle at research centers accredited by the FCT.<\/p>\r\n

  Students are encouraged to develop applied research projects at the ISLA Research Center, either for course completion and\/or projects requested by external entities.<\/p>\r\n","guestTeachers":"

  The invited faculty for the study cycle primarily includes PhDs and specialists with public credentials in the fundamental scientific area, as well as others with recognized professional experience and competence, validated by the Technical-Scientific Council.<\/p>\r\n","recordId":2093,"coDirectorCourseId":"p7362","coDirectorContact":"Mariana Scalabrin Muller","coDirectorEmail":"p7362@mail.islagaia.pt","courseUrl":"https:\/\/www.islagaia.pt\/pt\/","dispExtraCurricular":"N"},"courseTuitions":[{"designation":"Academic year registration","value":265,"code":760},{"designation":"Enrollment","value":175,"code":766},{"designation":"School Insurance","value":47,"code":780},{"designation":"Average monthly value for 30 ECTS semestral curricular units","value":346.2},{"designation":"Per ECTS","value":11.54}],"courseApplicationEmoluments":[{"designation":"Access - Holders of non-Portuguese courses legally equivalent to Portuguese secondary 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• EN
• artur.santos@islagaia.pt
• p7362@mail.islagaia.pt
• Mariana Scalabrin Muller
• https://si.a3es.pt/sia3es/page?stage=ConsultaPublicaProcesso&processID=534
• Those who apply via the university¿s entrance examination and have passed one of the following exams or one of the following pairs may apply for this degree programme: 13 English or
  18 Portuguese or
  18 Portuguese and 02 Biology and Geology or
  18 Portuguese and 04 Economics or
  18 Portuguese and 09 Geography or
  18 Portuguese and 11 History or
  18 Portuguese and 13 English or
  18 Portuguese and 17 Mathematics Applied to Social Sciences

  Candidates may also enrol through the institution/course transfer system or through a Special Competition, in accordance with the legal regulations in force (holders of a higher education degree, holders of a Technological Specialisation Course, holders of a Higher Professional Technical Course or those over 23 years of age).

  Candidates who meet the conditions set out in the International Student Regulations may also be admitted.

• In addition to general education knowledge, teamwork practice, creativity, and leadership experiences, graduates in Digital Communication will have the qualifications necessary to perform functions such as:

  • Marketing data analyst;
  • Database design and administration;
  • SEO specialist;
  • Institutional communication manager;
  • E-commerce manager;
  • Digital marketing manager;
  • Digital project manager;
  • Social media manager;
  • Content producer for digital and multimedia platforms;
  • Advertiser;
  • Mobile application designer;
  • Multimedia project developer.
• Bachelor
• Acreditação condicional
• 3
• Artur Filipe dos Santos
• Presencial
• Informação e jornalismo
• 320
• 36
• 10/10/2023
• R/A-Cr 149/2023
• {"courseTuitions":[{"designation":"Academic year registration","value":295,"code":760},{"designation":"Enrollment","value":205,"code":766},{"designation":"School Insurance","value":50,"code":780},{"designation":"Average monthly value for 30 ECTS semestral curricular units","value":358.2},{"designation":"Per ECTS","value":11.94}],"courseApplicationEmoluments":[{"designation":"Access - Holders of non-Portuguese courses legally equivalent to Portuguese secondary education","value":185,"code":1515,"candidateType":"T"},{"designation":"Access (for candidates with secondary education and national exams)","value":145,"code":730,"candidateType":"T"},{"designation":"Change of Institution \/ Programme","value":110,"code":719,"candidateType":"T"},{"designation":"Holders of BA\/BSc, MA\/MSc or PhD","value":145,"code":721,"candidateType":"T"},{"designation":"Holders of secondary education dual certification courses and specialized artistic courses\/professional courses","value":145,"code":1376,"candidateType":"T"},{"designation":"International student","value":425,"code":1033,"candidateType":"T"},{"designation":"International Student with ENEM","value":425,"code":1033,"candidateType":"T"},{"designation":"Over the age of 23 (enrolment for internal exame)","value":145,"code":715,"candidateType":"T"},{"designation":"Over the age of 23 (having done external exam)","value":145,"code":729,"candidateType":"T"},{"designation":"Applying for Readmission","value":110,"code":779,"candidateType":"T"},{"designation":"External Students","value":450,"code":1451,"candidateType":"R"},{"designation":"External Students","value":640,"code":1452,"candidateType":"E"},{"designation":"CET Holders","value":145,"code":1475,"candidateType":"T"},{"designation":"CTeSP Holders","value":145,"code":1475,"candidateType":"T"}],"errorCode":"0"}
• {"errorCode":"0"}
• 6
• https://secure.ensinolusofona.pt/lsm/LusofonaMobileWebService_2_0/UserThumb?user_login=p40507
• https://secure.ensinolusofona.pt/lsm/LusofonaMobileWebService_2_0/UserThumb?user_login=p7362

• The new ISLA facilities feature spacious classrooms, specialized laboratories, meeting rooms, an assembly hall, auditorium, library, café, faculty offices, faculty lounge, student association room, teaching kitchen, and various leisure spaces.

  Dedicated to the study cycle are: 3 fully equipped classrooms, each with 40 seats; 2 Computer Laboratories; 1 Communication and Multimedia Laboratory; Library; Study room; Reprography services; Leisure areas.

  In addition to the mentioned spaces, there is also an audiovisual laboratory and a photography laboratory.

  Equipment and resources include: Computer laboratories with state-of-the-art computers; Multimedia production room (Chroma Key, microphones, speakers, sound, lighting); Cameras with various lenses; Professional and semi-professional filming cameras; Software suited to the curricular units; Unlimited internet access across the campus; Access to the Moodle platform; Library with bibliographic references; Access to databases and resources such as Sabi, Web of Science, among others; Access to the Victor de Sá library (via Universidade Lusófona); Sound and Multimedia rooms.