Provide a set of knowledge that will allow them to understand the tourist reality, mainly from an economic and motivational point of view and the interpretation of tourism as an economic activity, its characteristics and relations with other activities as well as a clear perception of the tourist phenomenon and its effects. Understanding market structures and markets for tourism's productive factors.
Semestral
S1 - Tourism
Tourism in the World
Evolution of tourism and its characteristics Perspectives
Tourism in the World Economy
Tourism in Portugal
S2 - Tourist Motivations
Theories of Motivation
Importance of motivational study Psychographic Profiles
S3 - The Tourist Search
Notion and Training
Search Elasticities
Tourist consumption
Determinants of global demand
S4 - The Tourist Offer
Description
Ratings
Supply Elasticities
Travel Guide
Products
S5 - Markets and Tourism Companies
Tourist Market Concepts
Types of Tourist Market Structures
Imbalances
Battery capacity
Price issue
S6 - Markets of Productive Factors in Tourism
Labor Market, Resources and Capital in Tourism
At the end of the course, students should demonstrate:
LG1 - The ability to understand the phenomenon of tourism in its economic and social aspects and to interpret the integration of tourism into the economy.
LG2 - The ability to assess the consequences for the functioning of the tourism system of the changes taking place in the world and to understand the conceptual framework of reference for the strategies of companies, organizations and entities responsible for tourism development.
LG3 - Ability to understand the factors influencing tourism, enabling action in a context of global competition.
Mandatory
Teaching methodologies:
Expository methodology: explain to students the various aspects of the tourism economy, providing knowledge and interest for the analysis of tourism issues.
Active methods: practical example, case study, exercise resolution, interactive online resource.
Português
Não
Bermudez, Isabel Vazquez (2009) Introducción a la Economia en el Sector Turístico. Madrid: Editorial Síntesis.
Cooper Chris, Flechter John, Wanhill Stephen, Gilbert Davis, Shephered Rebeca (2001). Tourism Principles and Practice. Brasil: Artmed.
Croes, R. & Yang, Y. (2022). A Modern Guide to Tourism Economics. Edward Elgar Publishing.
Cunha, Licínio (2013). Economia e Poli¿tica do Turismo. Lisboa: Lidel.
Cunha, Licínio (2012). O Turismo em Portugal: Sucessos e Insucessos. Lisboa: Edições Universitárias Lusófonas.
Morcillo, Francisco Mochón (2010). Economía y Turismo, Madrid: McGraw-Hill.
Stabler J. Mike, Papatheodorou and Sinclair M Thea (2010). The Economics of Tourism. New York: Routledge.
Sinclair, M. Thea (2010). The Economics of Tourism. New York: Routledge.
Tribe, John (2011). The Economics of Leisure and Tourism. Oxford: Elsevier.
Vanhove, N. (2018). The Economics of Tourism Destinations: Theory and Practice. USA: Routledge
