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Portuguese

Details
Category: Discipline
  • Cintra, Lindley & Cunha, Celso. Nova Gramática do Português Contemporâneo. 12.ª edição. Lisboa: Livraria Sá da Costa, 1996. Duarte, Inês. Língua Portuguesa, Instrumentos de Análise. Universidade Aberta, 2000. Faria, Isabel Hub et al. Introdução à Linguística Geral e Portuguesa. 2.ª edição. Lisboa: Caminho, 2005. Lopes, Óscar & Saraiva, A. J. História da Literatura Portuguesa. 17.ª edição. Porto: Porto Editora, 1996. Raposo, Eduardo Paiva & al. Gramática do Português. Lisboa: Fundação Calouste Gulbenkian, 2013. Nascimento, M. Fernanda Bacelar do, Marques, Lúcia Garcia & Cruz, Luísa Segura. Português Fundamental. Vocabulário e Gramática. Vol. I. Lisboa: INIC/CLUL, 1984.
  • Administrative Management of Human Resources
  • 3562
  • 18455
  • Portuguese
  • IPLUSO3562-18455
  • 1
  • 4
  • 0
  • 4
  • Não
  • Português
  • The use of technology is considered as innovative methodology to support the teaching-learning process.  
  • Mandatory
  • The CU aims to produce the following learning outcomes:  Knowledge of linguistic and non-linguistic strategies used explicitly and implicitly to achieve different communicational goals Ability to reflect critically on the texts produced by others and by the students themselves, considering their respective communicational objectives Ability to produce texts in diversified contexts and with diversified goals, autonomously, ensuring they are correct in spelling and grammar, as well as possess internal cohesion and coherence Ability to articulate arguments in a coherent and structured
  • Language as a communication tool. Recap of aspects of the language with relevance to the projects to be undertaken From the sentence to the paragraph: strategies to develop an idea and write a paragraph Elements of textuality: pragmatic and linguistic The writing of academic texts Some types of academic texts: critical review, report, abstract, monography, dissertation, thesis Aspects to consider when writing academic texts: planning, information gathering (sources), structure, revision Pre-textual, textual and post-textual elements Referencing sources (APA and Portuguese Norm) The issue of plagiarism The writing of texts from the business/professional area Some types of business/professional texts Aspects to consider when writing business/professional texts: planning, information gathering, structure, revision Reading and analysis of texts from a number of authors and in diversified registers
  •  

    Descrição

    Data limite

    Ponderação

    Testes escritos

    30/10/2025

    18/12/2025

    08/01/2026

    25%

    25%

    25%

    Apresentação oral

    15/01/2026

    25%

    Assiduidade e participação - Poderá valorizar a nota em mais um valor.

     

     

  • Semestral
  • The Curricular Unit aims to:  Stimulate the deliberate use of the resources of Portuguese Foster discourse competencies with a view to achieving a greater degree of intent in communication Apply writing techniques with a view to more effective communication Develop students' ability to analyse texts critically Encourage the production of various types of texts, considering correction of writing (spelling and grammar) as well as the requirements of the type of text in question.

Portuguese Language

Details
Category: Discipline
  • Dicionário Priberam da Língua Portuguesa. Disponível: https://www.priberam.com/ Manuais e cadernos de atividades de nível secundário. Neves, Marco (2019): Gramática para todos. Lisboa: Guerra e Paz. Vocabulário Ortográfico Comum da Língua Portuguesa. Disponível: https://www.volp-acl.pt/  
  • Cybersecurity
  • 6130
  • 4399
  • Portuguese Language
  • IPLUSO6130-4399
  • 1
  • 4
  • 0
  • 4
  • Não
  • Português
  • Active and practical methods will be privileged: language exercises in digital format, presentations, debates, among others. The dynamics with a playful content will be the basis of the strategies to be applied. 
  • Mandatory
  • 1. Promote the development of oral and written skills, in their aspects of comprehension, expression and production in Portuguese Language (PL); 2. Apply previously acquired linguistic knowledge; 3. To continue the study of PL with a view to improvement, adapting it to modern, professional and personal needs; 4. Critically analyze different types of statements; - Acquire planning and preparation techniques of various textual typologies; - Produce oral and written statements, adapting them to different communicative situations; - Acquire methods and techniques for searching, recording and processing information.  
  • 1. Language and communication. 1.1 Language and language 1.2. Use of language as a social activity: verbal and non-verbal communication. 1.3 Communicative competence. 1.4 Principles that guide communication: the principle of cooperation and conversational maxims. 1.5 The said and the implied. 1.6 Language use and situational context. 1.7 Functioning of the language: appearance and modality. 2. Oral communication. 2.1 Particularities of orality. 2.2 Oral presentations. 2.3 The debate. 2.4 Discussion of topics (expansion of vocabulary and oral recording). 2.5 Functioning of the language: illocutionary acts. 3. Written communication. 3.1 Literary text vs. literary text Non-literary text. 3.2 Reading/interpreting texts. 3.3 Dealing with punctuation, accentuation, spelling and word processing rules. 3.4 Language functioning: syntax. 4. Written communication processes. 4.1 Plan and produce different types of text. 4.2 Writing of: 4.2.1 Email; 4.2.2 Report; 4.2.3 Curriculum vitae.  
  • - 3 momentos formais:

    Primeiro momento (novembro): 25%;

    Segundo momento (Interrupção do Natal): 20%;

    Terceiro momento (final do semestre): 25%;

    - Avaliação informal com apelo ao registo de autoavaliação:

    - Pequenos trabalhos/momentos de debate: 15% ;

    - Participação, pontualidade, assiduidade e empenho: 15%;

  • Semestral
  • This curricular unit is part of the field of study of Social Sciences and aims to broaden linguistic knowledge, as well as the development of oral and written communication skills.

Strategic Marketing

Details
Category: Discipline
  • FERREL, O. e HARTLIN, M. (2011). Marketing Strategy, Fifth Edition. South-Western: Cengage Learning KOTLER, P. e ARMSTRONG, G. (2017). Principles of Marketing, 17th edition. Prentice Hall Europe.  LINDON, D.; LENDREVIE, J.; LÉVI, J.; DIONÍSIO, P. & RODRIGUES,V. (2015) Mercator da Língua Portuguesa: Teoria e prática do Marketing (16a Edição). Lisboa: Publicações Dom Quixote. MAÇÃES, M. (2019). Marketing Estratégico. Lisboa: Conjuntura Actual Editora MCDONALD, M., & WILSON, H. (2016). Marketing Plans: How to prepare them, how to profit from them. John Wiley & Sons.  
  • Marketing Management
  • 6375
  • 1945
  • Strategic Marketing
  • IPLUSO6375-1945
  • 1
  • 6
  • 0
  • 4
  • Não
  • Português
  • Teaching-learning methodologies with business cases and multimedia.
  • Mandatory
  • At the end of the course unit the student should be able to: - Understand the concepts related to business strategy; - Recognize and fit strategic marketing in the organization's strategy and policy; - Define the operating business, the vision, the mission, the objectives, and the organizational strategies; - Identify and apply the different phases of the analysis, formulation and strategic implementation process; - Describe and apply the strategic marketing process and its main phases; - Construct, structure and implement marketing plans; - Framing the conceptual framework of decision making in Marketing.
  •   1. Strategic marketing planning - Strategy concept - Strategy levels - Corporate strategies and competitive strategies 2. Strategic analysis - Macroenvironment Analysis - Microenvironment Analysis - Analysis of the internal environment 3. Strategic formulation - Market analysis (B2B and B2C) - Definition and elaboration of objectives - Market segmentation and positioning 4. Strategic marketing plan - Definition and structure - Mission and Vision - Marketing mix strategies - Maneuver, actions and contingency plans 5.Implementation and control of the marketing strategy 6. Evaluation of the marketing strategy
  • Indicado no ponto 17.

  • Semestral
  • Strategic marketing as a unit course aims to deal with an understanding of the development and implementation process of a marketing strategy and how this process can be managed by an organization so that it can maintain superior performance in the market.

Mathematics II

Details
Category: Discipline
  • Almeida, Ricardo - Cálculo, Teoria e Exercícios. 1ª Edição. Lisboa: Plátano Editora. 2017. ISBN:978 989 760 125 5. Simões, Vasco - Análise Matemática 1. 1ª Edição. Lisboa: Edições Orion. 2009. ISBN: 978 972862 014 1 Monteiro, António, Matos, Isabel e Miranda, Virginia - Derivadas. 1ª Edição. Lisboa: EdiçõesOrion. 2015. ISBN 978 972 862 028 8 Stewart, James - Cálculo - volume I. 5ª edição. São Paulo: Thomson Pioneira. 2005. ISBN: 978852 210 479 6 Ramalhete, M., Guerreiro J., e Magalhães J., - Programação Linear. 1ª Edição. Lisboa.McGraw-Hill. 1985. ISBN 972 9241 03 1  
  • Automation and Computer Systems
  • 6865
  • 505
  • Mathematics II
  • IPLUSO6865-505
  • 1
  • 5
  • 0
  • 4
  • Não
  • Português
  • Resource and use of other sources of information.
  • Mandatory
  • The main objective of the curricular unit is to acquire basic knowledge already worked in secondary education and others gradually from mathematical analysis and to develop mathematical skills and competences. It is intended to introduce essential concepts and tools in the context of the study of mathematical models and differential and integral calculus, essential in the formation of future qualified staff in the field of the study cycle. The aim is to consolidate and complement the mathematical training previously acquired, acquire fundamental mathematical training in the domain of differential and eventually one-dimensional integral calculus and also develop the capacity for abstraction in the domain of formulating and solving problems. In a more sustained way provide a deeper knowledge about the concepts of limit, continuity, derivative and indefinite integral, the relationship between these concepts and their application in real context.
  • 1. Brief topological notions. Complement the study of real functions of a real variable (modulus, polynomial, exponential, logistic, logarithmic). Reverse function. 2. Limits and continuity of functions. Weierstrass Theorem and Bolzano Theorem. 3. Derivative and differential of a function. Geometric interpretation. Derivation rules. Study and applications of the first derivative. Study and applications of the second derivative. Cauchy's Rule. Study full of functions. 4. Integral calculation in IR. Definition of primitive. Primitivation Techniques. Definition of Riemann integral. Properties of the integral. Immediate primitives. Fundamental theorem of integral calculus.
  • A avaliação da unidade curricular pode ser feita em avaliação continua, sendo esta composta por duas frequências com o peso de 40% cada e por dois trabalhos práticos com o peso de 10% cada, ou em avaliação final por exame com peso de 100%.

    Descrição

    Data limite

    Ponderação

    1ª Frequência

    23-04-2026

    40%

    2ª Frequência

    11-06-2026

    40%

    Trabalhos Práticos

    29-04-2026

    17-06-2026

    10%

    10%

     

    Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...

     

  • Semestral
  • In a post-secondary cycle of studies in the area of technologies and engineering, the curricular units in the scientific area of Mathematics play a relevant role. Are essential for students acquire basic knowledge needed in other curricular units of the study cycle that require mathematical knowledge or skills and competences acquired with work in the curricular units in this area. The Mathematics II unit aims to introduce essential concepts and tools in the context of differential and integral calculus, essential in the training of qualified staff in the area of the study cycle. Mathematical contents are essential in the training of qualified professionals, whether in the understanding and consolidation of the different concepts or specific knowledge of their applicability. Concepts of functions, limits, derivatives and an introduction to integral calculus with application in other areas of the study cycle are explored.

Sustainability and Social Marketing

Details
Category: Discipline
  • Commercial Management
  • 6814
  • 24372
  • Sustainability and Social Marketing
  • IPLUSO6814-24372
  • 3
  • 6
  • 0
  • 4
  • Não
  • Português
  • Semestral
  1. Research II
  2. Osteopathic Clinical Practice I
  3. Microbiology
  4. Dissertation

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