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Merchandising and Point of Sales Management

Details
Category: Discipline
  • Beirolas, M. & Almeida, R. (1998). Merchandising, A nova técnica do marketing. 3.ª edição, Texto Editora. Rousseau, J. A., (2008). Manual de Distribuição. 2.ª edição, Princípia. Blessa, R. (2006). Merchandising no ponto-de-venda. 4.ª edição. São Paulo: Atlas. Lendrevie, Jacques; Lindon, Denis; Dionísio, Pedro; Rodrigues, Vicente; Mercator; Publicações Dom Quixote.
  • Marketing Management
  • 6375
  • 23516
  • Merchandising and Point of Sales Management
  • IPLUSO6375-23516
  • 2
  • 6
  • 0
  • 4
  • Não
  • Português
  • Use of digital methodologies.
  • Mandatory
  • Merchandising concepts and their application Understand the importance of merchandising as a sales element. Concept of point of sale management and difference between Merchandising and Point of Sale Management Identification of linear functions and point of sale animation
  • 1. Definition of Merchandising and relationship between 2. Merchandising and point of sale management. 3. Merchandising and the product life cycle. 4. The Customer and Merchandising 5. Point of Sale management, Customer behavior at the Point of Sale and Point of Sale animation 6. Point of sale typology. 7. Linear organization.
  • Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.

    Exemplo:

    Descrição

    Data limite

    Ponderação

    Teste de avaliação

    A combinar

    40%

    Trabalhos de grupo

    Ao longo do Semestre 

    30%

    Participação e Trabalhos contínous 

     

    30%

     

    Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...

     

  • Semestral
  • The scope of the UC focuses on the acquisition of knowledge and skills transversal to the main areas of the aforementioned course, which is essential for students to be able to research essential markets for business sustainability. The main areas of intervention focus on the collection, processing and conclusions of market/product/service investigations

Communication Networks

Details
Category: Discipline
  • Slides fornecidos pelo Professor J. Kurose, K. Ross, Computer Networking: A Top Down Approach, 8th edition, Addison-Wesley, 2022, ISBN 9780133594140  F. Halsall, Computer Networking and the Internet, 5th Edition, Addison-Wesley, 2005, ISBN 9780321263582 A.  Tanenbaum, D. Wetherall, Computer Networks, 5th Edition, Pearson, 2010, ISBN 9780132126953  
  • Automation and Computer Systems
  • 6865
  • 25641
  • Communication Networks
  • IPLUSO6865-25641
  • 2
  • 6
  • 0
  • 4
  • Não
  • Português
  • The topics are further explored through practical laboratories for each of the different topics supported by scripts provided by the teacher and through a practical group project, consisting of 3 deliveries, corresponding to 50% of the grade. Learning results are assessed individually through 2 written tests or a final exam (remaining 50% of the grade). Thus the final grade will be 50% theoretical + 50% practical (NF=0.5*T+0.5*P).
  • Mandatory
  • Students who successfully complete this curricular unit will be able to: 1. Know the basic principles of computer networks, the fundamental concepts and the protocols that support them (TCP/IP protocol stack). 2. Understand the functioning of Internet access networks and their different architectures. 3. Get an overview of how the Internet works, from applications to physical connections.  4. Understand the layered organization of the TCP/IP protocol stack and apply knowledge of protocols and services at the application (e.g. DNS and SMTP/POP) and transport (e.g. TCP and UDP) layers. 5. Know the Network layer protocols of the TCP/IP family of protocols, with emphasis on the IP protocol and the IPv4 addressing mode. 6. Critically analyze local networks, with emphasis on Ethernet, and understand how they work (e.g. DHCP and ARP). 7. Understand and analyze the data link and physical layer protocols.
  • 1. Introduction to computer networks: the Internet, access and core networks; types of Switching; Concepts of latency, packet loss, capacity; Layered models; TCP/IP vs OSI. 2. Application layer: communication paradigms; Web and the HTTP protocol; E-mail; Name system; P2P applications; Video broadcasting and content distribution networks. 3. Transport layer: multiplexing; Connection concept; Reliable data transfer (error recovery protocols); UDP; TCP; principles of congestion control and flow control. 4. Network layer: Plane separation; The architecture of a router; IP protocol (datagram, fragmentation, addressing, introduction to NAT and IPv6). 5. Connection layer: error detection and correction; multiple access protocols; local networks; data center network architectures. 6. Physical layer: basic transmission fundamentals; transmission means; connectors; physical layer of Ethernet
  • Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.

    Exemplo:

    Descrição

    Data limite

    Ponderação

    1ºTeste

    06-11-2025

    50%*

    2ºTeste

    06-01-2026

    50%*

    Projeto:

    1º Entrega

    2º Entrega

    3º Entrega

     

    28/10/2025

    18/11/2025

    16/12/2025

    50%**

    25%

    50%

    25%

     

    * a média aritmetica simples dos dois testes deve ser maior ou igual a 9.5 valores.

    ** a média ponderada das três entregas deve ser maior ou igual a 9.5 valores

     

  • Semestral
  • The Communication Networks curricular unit aims to introduce essential concepts and tools in context of knowing the constituent elements of a local network (LAN), essentially focusing on the TCP/IP model. It starts from L5 to L1, covering the various protocols associated with each layer (L, layer). Students develop client/server access, analyze and size at the IP level (subnetting) network diagrams and application of the various services present in a LAN: DCHP, DNS, webserver.

Innovation and Entrepreneurship

Details
Category: Discipline
  • Commercial Management
  • 6814
  • 10784
  • Innovation and Entrepreneurship
  • IPLUSO6814-10784
  • 3
  • 4
  • 0
  • 4
  • Não
  • Português
  • Semestral

Internship in Medical Imaging and Radiotherapy I

Details
Category: Discipline
  • N/A
  • Medical Imaging and Radiotherapy
  • 4097
  • 19652
  • Internship in Medical Imaging and Radiotherapy I
  • IPLUSO4097-19652
  • 4
  • 30
  • 0
  • 4
  • Sim
  • Português
  • The classification assigned in each internship module is calculated considering the internship supervisor's assessment, with a weight of 80%, and the evaluation of the internship report, with a weight of 20%. All these assessment instruments are mandatory in nature. 1)Internship Supervisor Assessment (70%): Continuous assessment (50%) Final practical assessment (15%) Final practical assessment report (5%) 2)Evaluation by the Internship Coordinator (30%): Final internship report (15%) Internship discussion (15%)
  • Mandatory
  • • Apply the theoretical knowledge acquired, • Consolidate acquired knowledge and develop the ability to acquire new ones, • Consolidate and accumulate practical skills in the fundamental techniques of Radiology, Radiotherapy and Nuclear Medicine, • Develop an ethical sense and responsibility in health, • Explore the ability to analyze and solve problems.
  • 1) Radiology: Students must come into contact with at least three of these six areas. • Conventional Radiology • Mammogram • Bone Densitometry • Computed tomography • Magnetic Resonance Imaging • Angiography 2) Radiotherapy: Students must come into contact with at least one of these three areas. • External Radiotherapy • Planning Computed Tomography • Clinical Dosimetry 3) Nuclear Medicine: Students must come into contact with at least two of these four areas. • Nuclear Medicine – Gamma Chamber • Nuclear Medicine – Positron Emission Tomography • Radiopharmacy • Radionuclide Therapeutics • Nuclear Medicine Research
  •  

    Descrição

    Data limite

    Ponderação

    Avaliação do Orientador de Estágio (70%)

    Avaliação contínua

    Prova prática final

    Relatório de pp final

    50%

    15%

    5%

    Avaliação pelo Coordenador de Estágio (30%)

    Relatório de Estágio

    Discussão de Estágio

    15%

    15%

     

  • Semestral
  • The professional training internships, included in the Graduation in Medical Imaging and Radiotherapy, have as their main objective, to promote direct contact with the areas of professional training considered essential for the competent and up-to-date exercise of the profession of Radiology Technician, Nuclear Medicine Technician and Radiotherapy Technician. From this perspective, internships represent a professional experience for the student, properly supervised and guided, in a real work context.

Analytical Methods

Details
Category: Discipline
  • 1. Harris, D.C. (2010). Quantitative Chemical Analysis. (8th ed.). W H Freeman. 2. Skoog, W., Holler and Crouch. (2000). Analytical Chemistry: An Introduction. (7th ed.). Harcourt College Publishers 3. Skoog, D. A., West, D. M., Holler, F. J. & Crouch, S. R. (2010). Fundamentals of Analytical Chemistry. (8th ed.). Thomson. 4. Christian, G. D. (2004). Analytical Chemistry. (6th ed.). John Wiley & Sons. 5. Pombeiro, A.J.L.O. (2003). Técnicas e operações unitárias em química laboratorial. (4th ed.). Fundação Caloute Gulbenkian.  
  • Pharmacy
  • 4003
  • 18936
  • Analytical Methods
  • IPLUSO4003-18936
  • 1
  • 4
  • 0
  • 4
  • Não
  • Português
  • In practical classes, the student has prior access to the experimental protocols to be carried out in each class session, which allows for prior reading and preparation. These protocols are accompanied by a set of questions, in order to ensure individual preparation and, subsequently, the discussion of procedures and results.
  • Mandatory
  • Provide students with the following skills: Ability to perform laboratory tasks effectively and safely. Ability to properly interpret and treat the experimental results obtained in qualitative or quantitative methods, using statistical analysis. Ability to work independently and in a team in laboratory practice as well as in the communication of results and their critical evaluation Ability to perform laboratory tasks effectively and safely. Ability to interpret and process adequately the experimental results in qualitative or quantitative methods using statistical analysis. Ability to work in a laboratory either independently or as part of a team and to communicate and critically evaluate results.
  • Conteúdos programáticos: 1.            Segurança no laboratório 2.            Quimiometria. 2.1.         Análise e tratamento estatístico de resultados experimentais. 2.2.         Métodos de calibração. 3.            Métodos volumétricos de análise 3.1.         Volumetria ácido-base 3.2.         Volumetria redox 4.            Métodos espectrofotométricos 4.1.         Análise qualitativa e quantitativa em espetrofotometria uv/visível. 4.2.         Fluorescência e fosforescência. 4.3.         Métodos enzimáticos de análise. 5.            Técnicas de separação 5.1.         Centrifugação. Gradientes de densidade. Ultracentrifugação. 5.2.         Cromatografia. Técnicas cromatográficas e tipos de cromatografia. Cromatografia líquida, em gel, gasosa, de afinidade e permuta iónica. 5.3.         Eletroforese. Eletroforese em gel e acetato de celulose.
  •  

    Exemplo:

    Descrição

    Data limite

    Ponderação

    1ºTeste de avaliação Teórico

    2ºTeste de avaliação Teórico

    dd-mm-aa

    dd-mm-aa

    25%

    25%

    Teste  teórico -prático

    dd-mm-aa

    25%

    Relatório 

    dd-mm-aa

    25%

     

     

    A classificação final (CF) da unidade curricular por avaliação contínua é obtida a partir das classificações obtidas na componente escrita (T) e na componente prática (PL). A componente Teórica consta de duas frequências escritas e é relativa aos conteúdos teóricos. A classificação mínima em cada frequência é de 8 valores. A componente prática consta de 2 momentos de avaliação práticos realizados durante as aulas laboratoriais, A classificação mínima de cada momento é de 8 valores. A classificação final é calculada a partir da seguinte fórmula: CF = 0,50 T + 0,50 PL. A classificação de todos os instrumentos de avaliação é expressa numa escala de 0 a 20 valores, sendo que o valor ponderado das classificações obtidas tem de ser igual ou superior a 9,5

     

  • Semestral
  • Provide students with skills on the main methods and techniques used in laboratory practice. Understand the theoretical basis of the methods and techniques used in laboratory lessons and consequent acquisition of the ability to choose suitable methods and techniques for each specific objectives. Understand the applicability of the techniques and methods introduced in the diagnosis and monitoring of various diseases.
  1. Statistical Methods and Informatics
  2. Dissertation
  3. Information Systems and Support for Human Resource Management
  4. Server Operating Systems - Windows Platforms

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