- Details
- Category: Discipline
- Carlos, A. (2023). Gestão estratégica empresarial. Clube de Autores. Freire, A. (2020). Estratégia: Criação de valor sustentável em negócios tradicionais e digitais. Bertrand Editora. Silva, G. L. de M. E., & Silva, J. T. (2023). Estratégia: O poder da gestão estratégica para identificar, explorar e resolver problemas. Almedina. Teixeira, S. (2020). Gestão estratégica (2.ª ed.). Escolar Editora. Teixeira, S. (2022). Gestão das organizações. Escolar Editora.
- Tourism Business Management
- 6331
- 2580
- Strategic Management
- IPLUSO6331-2580
- 3
- 5
- 0
- 4
- Não
- Português
- Use of more active methodologies through the involvement of students in the learning processes, namely: Discussion of case studies Presentation of academic articles Teamworks
- Mandatory
- Understand the conceptual and analytical basis of business strategy related to strategic analysis, formulation, organization, implementation and control of the strategy. Discuss the fundamentals and concepts of strategy in a broad context (market, technology and regulation). Understand the main models and instruments underlying the formulation, organization and implementation of the strategy. Interpret business dynamics with strategic reach in organizations. Apply the knowledge acquired in the explanation of decisions and strategic actions. Facilitate strategy learning through case studies.
- Part I: Strategic Analysis Chapter 1 - What is Strategy? Chapter 2 - Management and Strategic Planning in Organizations Chapter 3 - Analysis of the External Environment Chapter 4 - Analysis of the Internal Environment Part II: Strategy Formulation Chapter 5 - Business and Functional Strategies Chapter 6 - Corporate Strategies Chapter 7 - International Strategy Chapter 8 - Blue Ocean Strategy Part III: Strategy Implementation and Control Chapter 9 - Strategy Implementation Chapter 10 - Organizational Structures Chapter 11 - Organizational Culture Chapter 12 - Strategy Evaluation and Control
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Teste de avaliação
25-05-2026
50%
Trabalho - Aula invertida
15-06-2026
40%
Participação
10%
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- Semestral
- The course has a theoretical and practical scope, and aims to convey, in some detail, both the knowledge on the fundamentals, concepts, thinking and strategic reflection, as well as the principles related to the analysis, formulation, organization and implementation of a strategy in a company, as well as the presentation of cases that facilitate the learning and operationalization of analytical concepts and models, considering the complexity and uncertainties underlying the current economy and business dynamics.
- Details
- Category: Discipline
- . Blair, P. (2020) Cartoon Animation with Preston Blair, Revised Edition: Learn techniques for drawing and animating cartoon characters. Walter Foster Publishing. . Denis, S. (2010). O Cinema de Animação. Edições Texto & Grafia. . Enns, A. (2022). Time-Critical Animation: Comics, Cartoons, Computers. Journal of Science and Technology of the Arts, 14(3), 11-28. . Luz, F. C. (2009). Animação digital: reflexos dos novos medias nos conceitos tradicionais de animação. In VIII Congresso LUSOCOM. Lisboa (pp. 919-936). . Mateu-Mestre, M. (2010). Framed Ink: Drawing and Composition for Visual Storytellers. Design Studio Press. . Riley, C.(2021). The Hollywood Standard - Third Edition: The Complete and Authoritative Guide to Script Format and Style. Michael Wiese Productions. . Rousseau, D., e Phillips, B. (2013). Storyboarding Essentials: SCAD Creative Essentials (How to Translate Your Story to the Screen for Film, TV, and Other Media). Watson-Guptill.
- Drawing
- 6947
- 15914
- Digital Animation
- IPLUSO6947-2-15914
- 1
- 5
- 1189
- 4
- Não
- Português
- The teaching/learning process adopts a theoretical-practical approach based on the demonstration of real and practical examples; in direct contact with the technologies necessary to produce narrative and/or experimental animated short films using digital drawing; in the development of work methodologies, research, and creative processes; in the collective critical analysis at the end of classes about all the work done.
- Optional
- Acquire knowledge and artistic and technical competences in movement-image through narrative animated digital drawings. Animate forms and characters with digital techniques and methodologies. Develop competences in sequence drawings in non-linear video editing software, and export files. Analyze, interpret, and decode animated sequences through their narrative, moving and visual elements. The exercises and the animation project allow to continuously stimulate the production capacity of audio-visual content, as well as the acquisition of knowledge and skills in the interpretation and exploratory graphic creation of concepts and ideas. The approach to syllabus contents through the development of the project allow the continuous mobilization of technical knowledge and skills and facilitates the acquisition of vocabulary and methodological skills, leading to an easier integration into the labour market and collaborative projects.
- NARRATIVE AND/OR EXPERIMENTAL SHORT FILM Short animation and promotion . Historical and conceptual notions: vision persistence, optical toys, chronophotography, animation, cinema; . Application of specific skills in the various production stages of a short film (pre-production, production, post-production, dissemination and promotion); . Creation of narratives (logline), characters (character sheet and turnaround) and scenarios (appropriate for the parallax effect); . Script (Hollywood standard) and Storyboarding; . Development of animated sequences (walking cycle, lip sync, keyframes and inbetweens); . Animation in non-linear editing software; . Open-source soundtrack, dialogs, sounds and sound effects (foley); . Typography for animation (open and end credits); . Export to small and large screens and web publishing; . Supports and strategies for communication and dissemination in print and on the web (poster and trailer).
Esta UC segue um método de avaliação contínuo e presencial.
Ponderação da Avaliação:
Logline e guião: 10%
Character sheet e turnaround, cenários e storyboard: 20%
Curta-metragem animada: 50%
Cartaz e trailer: 10%
Avaliação contínua: pontualidade, participação e assiduidade: 10%
De acordo com o Regulamento de Avaliação da IES, é mandatório que os estudantes cumpram com um requisito de presença mínima nas aulas para aprovação na unidade curricular. A falta de cumprimento desta exigência resultará na necessidade de prestação de exame.
Exame de Recurso:
O exame de recurso será dividido em duas partes: um exame prático que contará 50% e a apresentação de todos os trabalhos realizados ao longo do semestre, que também terá um peso de 50%.
This UC follows a method of continuous and in-person evaluation.
Assessment Weighting:
Logline and script: 10%
Character sheet and turnaround, backgrounds, and storyboard: 20%
Animated short film: 50%
Poster and trailer: 10%
Continuous assessment: punctuality, participation, and attendance: 10%
In accordance with the Assessment Regulations of the Higher Education Institution, it is mandatory for students to meet a minimum attendance requirement for passing the course unit. Failure to comply with this requirement will necessitate taking an examination.
Resit Exam: The resit exam will be divided into two parts: a practical exam accounting for 50% and the presentation of all works completed throughout the semester, which will also carry a weight of 50%.
- Semestral
- The course develops technical and artistic skills in digital animated drawing, integrating creation, editing, and analysis of animated sequences with an emphasis on graphic expressiveness and professional applicability.
- Details
- Category: Discipline
- Bruce, A. & Love, S. (2023). Presentation Essentials. New York: McGraw-Hill. Evans, V, Dooley, J. & White, R. (2019). Career Paths - Human Resources. Newbury, UK: Express Publishing. Gordon Smith, D. (2007). English for Telephoning. Oxford: OUP. Grussendorf, M. (2007). English for Presentations. Oxford: OUP. Mascull, B. (2017). Business Vocabulary in Use. Intermediate. 3rd ed. Cambridge: CUP. Pledger, P. (2007). English for Human Resources. Oxford: OUP. Sandford, G. (2011). Cambridge English for Human Resources. Cambridge: CUP.
- Administrative Management of Human Resources
- 3562
- 18343
- English
- IPLUSO3562-18343
- 1
- 4
- 0
- 4
- Não
- Português
- Almost constant use of communicative activities to the detriment of lecture by the teacher, research and sharing of information the topics individually or in group, use of an interdisciplinary approach to the topics, flipped classroom methodology, feedforward processes.
- Mandatory
- The main competencies to acquire/develop are: - The ability to communicate in English clearly, adequately and fluently, on topics pertaining to the world of human resources and talent management in organisations, using the appropriate register and terminology; - The ability to read and write short texts on human resources management and related topics; - The ability to interact with others politely and effectively in social and professional situations; - The ability to initiate and interact on the telephone, using suitable language; - The ability to make effective professional presentations in English, in a well-structured way, using suitable language; - The ability to discuss topics pertaining to their profession as well as general interest current topics
- Fluency in English – revision of structures, identification of common errors. HRM topics: Skills and competences; Leadership and management; Recruitment and selection; Motivation and job satisfaction (reward management); Cross-cultural management. Functional English: making, accepting and refusing requests; asking for and stating opinions (among others). Speaking on the phone. Making professional presentations.
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Teste escrito
15-12-2025
40%
Apresentação individual
10/17-11-2025
30%
Projeto Role-Play
Assiduidade e participação
12-01-2026
semestre
20%
10%
Adicionalmente poderão ser fornecidas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a elaboração dos trabalhos a apresentar.
A avaliação é contínua, pressupõe a presença e participação nas aulas, e todos os elementos da avaliação são obrigatórios . Falta a um dos momentos de avaliação implica reprovação, com a possibilidade de ida a exame de recurso.- Semestral
- The CU of English aims to: - Foster students' command of vocabulary, language skills and fluency in English, enhancing their confidence and ability to communicate purposefully - Develop students' effective and idiomatic oral and written expression, using suitable vocabulary and language skills, namely in the areas of organizations, human resources management and related topics - Practice professional communication in English, in contexts pertaining to organisations, in particular making professional presentations and telephoning - Foster students’ awareness and critical thinking skills, particularly in (but not limited to) their chosen professional field.
- Details
- Category: Discipline
- - BRANCO, A., Manutenção, Instalação e Reparação de Computadores, FCA - Editora de Informática (2011) - ARROZ, Guilherme e outros, Arquitectura de Computadores: dos Sistemas Digitais aos Microprocessadores, IST Press, Julho 2009 (2ª Edição) - The Indispensable PC Hardware Book, Messmer, Adison/Wesley
- Cybersecurity
- 6130
- 15493
- Computer Hardware
- IPLUSO6130-15493
- 1
- 4
- 0
- 4
- Não
- Português
- Introduction of digital simulators in order to acclimatize students to the practice of using CAD tools.
- Mandatory
- Understanding and ability to use the concepts and technologies used in Digital Electronics. First contacts with a Electronics Laboratory and basic diagnostic tools for small / medium complexity computer circuit analysis. Design / analysis of digital circuits using commercial integrated circuits. Using help tools in the project in CAD. Study of a Personal Computer. Maintenance and Repair.
- Teory: NUMBERING SYSTEMS/BINARY ARITHMETICS (10%) BASIC LOGIC CIRCUITS/LOGIC GATES (10%) MSI TECHNOLOGY ("Medium Scale Integration") (10%) DIGITAL CIRCUITS WITH MEMORY (10%) GENERAL COMPUTER ARCHITECTURE (30%) Pratice: PERIPHERALS (20%) ANALYSIS AND STUDY OF DIAGNOSTIC TOOLS (10%)
Parte teórica: 80% da Classificação Final:
Mínimo 5 minitestes na 1ª Época ou 1 Exame Global no fim do semestre abrangendo a matéria. Nota mínima de 9.5V: média dos minitestes/nota do Exame de Recurso.
Parte Prática (Laboratório) - 20% da Classificação Final: 2 ou 3 trabalhos de LAB em simulador. Grupos de 2/3 alunos. Discussão oral presencial dos trabalhos no final do semestre: 30% para a qualidade do Relatório; 70% para o desempenho demonstrado na discussão. Aprovação com 9.5V mínimo.
Nota Final - Média aritmética ponderada da parte Teórica com a parte Prática, desde que ambas Aprovadas.
- Semestral
- Design / analysis of digital circuits using commercial integrated circuits. Using help tools in the project in CAD. Study of a Personal Computer. Maintenance and Repair. Understanding and ability to use the concepts and technologies used in Digital Electronics. First contacts with a Electronics Laboratory and basic diagnostic tools for small / medium complexity computer circuit analysis.
- Details
- Category: Discipline
- Schiffman, L. G., Kanuk, L. L., & Wisenblit, J. (2022). Consumer Behavior (12ª ed.). Pearson. Kotler, P., Kartajaya, H., & Setiawan, I. (2021). Marketing 5.0: tecnologia para a humanidade. DVS Editora.
- Marketing Management
- 6375
- 8300
- Consumer Behaviour
- IPLUSO6375-8300
- 1
- 6
- 0
- 4
- Não
- Português
- Problem-Based Learning (PBL), Project-Based Learning (PBL), Flipped Classroom, Gamification, Design Thinking, Active Learning Methods, Collaborative Learning, Peer Instruction, Use of Digital Technologies and AI, Liberating Structures
- Mandatory
- Provide students with tools to understand how consumers make decisions when faced with multiple stimuli, needs, and choices, within an increasingly globalized economy transitioning to digital environments of information, decision-making, and consumption. Encourage the analysis of case studies and critical reflection on sustainable consumption practices.
- Introduction to consumer behavior and research, including digital tools (heatmaps, tracking, analytics, A/B testing, social media). Consumer-centered marketing strategies, UX, algorithm-based personalization, and online segmentation. Contemporary view: hyperconnected consumers, choice overload, post-Covid context, and digital consumption. Decision process: heuristics, biases, e-commerce triggers (urgency, scarcity, social proof), impulse buying, omnichannel journeys, and post-purchase experience (CX, online reputation). Individual determinants: generational profiles, digital identity, demographics, psychographics, purpose-driven motivation, social causes, and ESG. The informed “prosumer.” Beliefs and attitudes: activist consumption, greenwashing, brand canceling. Contextual influences: algorithms, global/local culture, TikTok aesthetics, family, peers, digital communities, influencers, and micro-influence.
-
20% Participação e avaliação contínua
-
Exercícios regulares e envolvimento ativo nas aulas
20% Trabalho intermédio
-
Estudos de caso, ensaios e desafios práticos
40% Trabalho final
-
Relatório, apresentação escrita
20% Apresentação (2 últimas aulas)
-
Exposição e argumentação do trabalho desenvolvido
-
- Semestral
- Study and investigate consumer fundamentals to enable organizations to understand their behavior and act proactively. Analyze current consumer trends in the post-Covid context. Identify the buying decision process and the various internal and external factors that influence it.
