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Fundamentals of Economics

Details
Category: Discipline
  • Fernandes, A. et al (2023) Introdução à Economia, Silabo Araújo, F. (2012). Introdução à Economia, Almedina. Frank, R. (2013) Microeconomia e Comportamento, McGraw-Hill. Neves, J. (2011). Introdução à Economia. Verbo Editora. Samuelson, P. e Nordhaus, W. (2011) Economia, McGraw-Hill.  
  • Tourism Management (ISLA Santarém)
  • 2340
  • 13048
  • Fundamentals of Economics
  • ISLA Santarém2340-13048
  • 2
  • 6
  • 0
  • 25
  • Não
  • Português
  • Teaching will be developed through (1) theoretical-practical methodologies aimed at developing skills in the classroom (using audiovisual means) through practical exercises; discussion of some current economic problems, indication of topics for study, proposed exercises.
  • Mandatory
  • The objectives of the curricular unit are: O1. To learn the fundamental concepts of economy; O2. Explain how these concepts can be applied to a set of economic problems, particularly regarding individual economic decision making and the functioning of some markets; O3. Develop the perception of the usefulness of economic models in the understanding the economy. At the end of the unit students are faced with situations and problems of economic nature and they should be able to: C1. Develop a structured thought appropriate to the presented situation.
  • 1. Introduction and general concepts 1.1 What is economics? 1.2 The economics as a social science. 1.3 The importance of economics in the economy’s society. 2. The theory of utility 2.1. The needs, goods and utility. 2.2. Marginal utility and total utility. 2.3. The consumer’s excess. 3. Supply and demand 3.1. The development of the demand curve. 3.2. The development of the supply curve. 4. Elasticities 5. Costs and income 5.1 Fixed costs, variable costs and total costs. 5.2 Total average cost and marginal cost. 5.3 average fixed cost and average variable cost. 6. Theory of partial equilibrium in perfect competition 7. Theory of partial equilibrium in imperfect competition 8. Supply and aggregate demand
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    Ponderação

    1.º teste escrito   50 %
    2.º teste escrito   50 % 

     

     

  • Semestral
  •   

Brand Management

Details
Category: Discipline
  • Business Processes and Operations Management
  • 1860
  • 11321
  • Brand Management
  • ISLA Santarém1860-11321
  • 3
  • 4
  • 653
  • 25
  • Não
  • Português
  • Optional
  • Semestral

Psychosociology of Work

Details
Category: Discipline
  • Engineering Work Safety
  • 1210
  • 3429
  • Psychosociology of Work
  • ISLA Santarém1210-3429
  • 2
  • 3
  • 0
  • 25
  • Não
  • Português
  • Semestral

Spanish

Details
Category: Discipline
  • Alonso R. et al. (2015). Gramática básica del estudiante de español. Niveles A1-B1. Madrid: Difusión. Blanco, A. et al (2021). Turismo 1: Curso de español para profesionales. SGEL. Dicionário on line da Real Academia Española de la Lengua www.rae.es Ministerio de Educación y Formación Profesional, https://www.educacionyfp.gob.es/portugal/publicaciones-materiales.html Palomino, Maria Ángeles (2015). Correo Comercial. Técnicas y usos. Madrid: Edelsa Nuevo Prisma – Fusión A1/A2 (2014). Equipo Nuevo Prisma, Ed. Edinumen. Prada, Marisa, Mercé, Pilar (2018). Entorno laboral. Madrid: Edelsa. Prada, Marisa, Mercé, Pilar (2016). Entorno turístico. Madrid: Edelsa.
  • Tourism Management (ISLA Santarém)
  • 2340
  • 11432
  • Spanish
  • ISLA Santarém2340-11432
  • 2
  • 4
  • 0
  • 25
  • Não
  • Português
  • The teaching approach adopted is based on the active method, encouraging co-operative (peer) and creative learning. Presencial: 1. theoretical-practical teaching: Presentation of concepts and discussion of programme contents. 2. Laboratory practice: Reading and writing activities, accompanied by the development and improvement of phonetics and knowledge of grammatical structures, using gamification and project/problem-based learning. Critical analysis of case studies related to the Hispanic language and culture. 3. Simulated practice: Scenarios and activities that allow students to explore real-world situations related to hospitality and catering.   Autonomous: 4. Consolidation of the content taught in class by researching additional information on the different topics covered and developing additional work related to solving specific problems and group dynamics.
  • Mandatory
  • The objectives of the curricular unit are: O1. To promote the knowledge of the Spanish language, as regards the concept, expressions and specific terminology related to the tourism area. O2. To develop the Spanish language hillsides, oral and written, O3. Establish the connection between the skills developed and the seizure and transfer of knowledge, focusing specifically on pathways themed travel.   At the end of the course, students should be able to: C1. Assimilate, understand and apply concepts, expressions and specific terminology related to the area of tourism and leisure in Spanish, ensuring effective communication; C2. Master the Spanish language both orally and in writing, enabling students to communicate efficiently in both forms.
  • 1. Phonetic and graphemic content 1.1 Vowel and consonant system 1.2 Sentence intonation 1.3 Elementary spelling rules   2. Grammatical content 2.1 Noun and adjective morphology, determiners and the pronominal system 2.2 Conjugation of essential verbs   3. Thematic content 3.1. Personal and professional presentation Vocabulary for interactions, bookings and general information on tourist activities (telephone, email, in accommodation, restaurants, travel agencies, airport and means of transport). 3.2 Terminology related to travel documents and administrative procedures 3.3 Useful expressions for dealing with common situations in tourism and leisure   4. Cultural content 4.1 Autonomous Communities and Spanish-speaking countries 4.2 Linguistic diversity (official languages) 4.3 Geographical and cultural heritage: traditions, uses and customs 4.4 Typical Spanish cuisine
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    Descrição

    Data limite

    Ponderação

    Teste de avaliação

     

    50%

    Portfolio

     

    10%

    Apresentação oral

     

    40%

     

     

  • Semestral
  •    

Innovation and Entrepreneurship

Details
Category: Discipline
  • Business Processes and Operations Management
  • 1860
  • 10784
  • Innovation and Entrepreneurship
  • ISLA Santarém1860-10784
  • 3
  • 4
  • 653
  • 25
  • Não
  • Português
  • Optional
  • Semestral
  1. Risk Assessment and Control
  2. Tourism Marketing I
  3. General Psychology
  4. Statistics II

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