- Details
- Category: Discipline
- Barringer, B. R. e Ireland, R. D. (2024). Entrepreneurship – Successfully Launching New Ventures; Pearson International Edition. Ferreira, M et. al (2022). Empreendedorismo - Conceitos e Fundamentos Para a Criação da Nova Empresa. Edições Silabo. Negas, M. et. al (2024). Inovação e Tecnologia, Uma Visão Multidisciplinar. Edições Silabo. Reis, Felipa & Reis, Rui (2022). Manual de Estratégia Empresarial, Inovação e Empreendedorismo. Edições Silabo.
- Business Processes and Operations Management
- 1860
- 10784
- Innovation and Entrepreneurship
- ISLA Santarém1860-10784
- 3
- 4
- 653
- 25
- Não
- Português
- In-person: M1. Theoretical/practical classes: presentation of concepts and discussion of program content. These exercises will be formative in nature and will deepen understanding of the proposed topics. M2. Practical application: through case studies aimed at consolidating/reviewing knowledge. Independent: M3. Guided research proposed by the teacher. The teacher provides feedback on the results of the proposed exercises (Tutorial Guidance – TG) in person in the classroom or through the Moodle teaching/learning support platform. In addition, students can interact with the virtual tutor Philix.ai integrated into the Moodle LMS platform.
- Optional
- O1. Introduce the concepts of innovation and entrepreneurship; O2. Raising students' awareness of innovation issues; O3. Characterize the most important aspects of innovation management; O4. Present the motivational factors that characterize the behavior of entrepreneurs; O5. Present the aspects to take into account when setting up a company; O6. Develop the process leading to the creation of a company. O7. Present a critical analysis of real examples of innovation; O8. Identify the attitudes and behaviors that characterize an entrepreneurial attitude; O9. Consider alternatives to their career paths related to entrepreneurship
- 1. Innovation management: Concepts of innovation. Internal and external contextualisation. Innovation and career opportunities. Innovation and intellectual property. 2. Introduction to entrepreneurship: Motivation of entrepreneurs. Leadership and team management. 3. The process of creating businesses/companies: Where ideas come from. Tax framework for business creation. Business planning and evaluation. Business plan development.
Avaliação curricular:
A1. Portfólio: Exercícios de aplicação em sala de aula. Exercícios escritos resolvidos e entregues no final da aula.
A2. Trabalho prático (grupo). Consiste em documento escrito complementado com a apresentação e discussão do mesmo.
A3. Teste final teórico-prático (individual). Teste escrito a realizar no final do semestre.
A classificação final é calculada através da fórmula Classificação Final = A1*0,2+A2*0,4+TF*0,4. O estudante é aprovado se obtiver classificação igual ou superior a 9,5 valores.
A avaliação final consiste na realização de um exame 100%.- Semestral
- The course introduces the concepts of innovation and entrepreneurship, raises awareness of related issues, characterises innovation management and entrepreneurial behaviour, addresses aspects of business creation and develops the process of setting up a business, promoting critical analysis of real examples and reflection on career opportunities linked to entrepreneurship.
- Details
- Category: Discipline
- Henley, E. J., & Kumamoto, H. (2000). Probabilistic risk assessment and management for engineers and scientists (3rd ed.). New York, NY: IEEE Press. Pinto, A. (2009). Sistemas de gestão da segurança e saúde no trabalho. Lisboa, Portugal: Sílabo. Rausand, M. (2021). Risk assessment: Theory, methods, and applications (2nd ed.). Hoboken, NJ: Wiley. Rubio Romero, J. C. (2004). Métodos de evaluación de riesgos laborales. Madrid, España: Ediciones Díaz de Santos.
- Engineering Work Safety
- 1210
- 4219
- Risk Assessment and Control
- ISLA Santarém1210-4219
- 2
- 6
- 0
- 25
- Não
- Português
- In-person: 1. Theoretical/practical classes: presentation of concepts, discussion, and application of program content in various contexts. 2. Case study-based learning. Independent: 3. Consolidation of content taught in class through additional research on the different topics and content covered and development of complementary work.
- Mandatory
- O1. Conceptualizing risk assessment, their goals, and methodologies; O2. Identify, select and apply methods and techniques of risk assessment, O3. Design a plan for risk assessment, identifying priorities and mechanisms of legitimation of the same; O4. Records and carry out establish communications on the risk assessment. At the end of curricular unit students should be able to: O5. Define the risk assessment and relate it to the general principles of preventative safety and health at work; O6. Using the methods and techniques appropriate to evaluate the risks associated with safety and hygiene at work, the ergonomic and psychosocial factors and work organization; O7. Orient technically the activities of professionals in occupational safety and health at work relating to the assessment and risk control.
- 1. Evaluation of occupational hazards 1.1 Concepts, goals and objectives of prevention of occupational hazards. 1.2 Methods of identifying hazards, assessing and controlling risks. 1.3 Analysis techniques deductive and inductive. 2. Control of occupational hazards 2.1 General principles of prevention and risk control strategies 2.2 Prevention and protection 2.3 Criteria for scheduling the implementation of measures. 3. Risk management 3.1 Techniques for monitoring and controlling the implementation of prevention measures 3.2 Methods and techniques for assessment of compliance procedures. 3.3 Techniques for evaluating the effectiveness of the measures.
Avaliação curricular (contínua):
A avaliação curricular é composta pela realização de um trabalho de grupo e um teste, em que são aplicados os principais conteúdos programáticos.
Fórmula de cálculo:
- Teste – 50%
- Trabalho – 50%
Todos os estudantes que neste regime de avaliação tenham obtido média inferior a 9,50 valores são avaliados em avaliação final.
Avaliação final:
Nas épocas normal, de recurso e especial a avaliação será orientada pelos mesmos objetivos e baseia-se num exame (100%) integrando a componente teórica e a componente prática da unidade curricular.- Semestral
- The course deepens the assessment of risks in occupational health and safety, addressing objectives, methodologies, and planning, and enabling students to choose and apply techniques to safety, hygiene, ergonomics, and psychosocial factors, as well as to record, communicate results, and provide technical guidance on risk management and control.
- Details
- Category: Discipline
- - Buhalis, D., & Crotts, J. (2018). Global Tourism and Hospitality Marketing. Routledge. - Kotler, P., Bowen, J.T., & Makens, J.C. (2020). Marketing for Hospitality and Tourism (7th ed.). Pearson. - Morrison, A.M. (2019). Marketing and Managing Tourism Destinations. Routledge. - Sigala, M., & Gretzel, U. (Eds.). (2017). Advances in Social Media for Travel, Tourism and Hospitality: New Perspectives, Practice and Cases. Routledge. - Tsiotsou, R. & Goldsmith, R. (Eds.). (2018). Strategic Marketing in Tourism Services. Emerald Group Publishing. - Xiang, Z. (Ed.). (2019). Handbook of e-Tourism. Springer.
- Tourism Management (ISLA Santarém)
- 2340
- 2564
- Tourism Marketing I
- ISLA Santarém2340-2564
- 2
- 5
- 0
- 25
- Não
- Português
- Presencial: M1. Theoretical-practical teaching: Presentation of concepts and discussion of programme contents. M2. Laboratory practice: Field research focusing on Project and Problem-Based Learning (PBL), where real cases will be analysed and marketing campaigns will be created, emphasising the practical application of traditional strategies and the resolution of common problems in industry. M3. Simulated practice: Scenarios and activities that allow students to explore real-world situations related to travel organisation, applying the fundamental concepts exposed and developing practical skills. Autonomous: M4. Consolidation of the content taught in class by researching additional information on the different topics covered and developing additional work related to solving concrete problems and group dynamics.
- Mandatory
- Objectives: O1. Prepare students to use instruments and tools to support marketing decisions in the area of ¿¿tourism. O2. Explain the market definition, types and importance of its analysis as scenarios for decision-making processes. O3. Learn to segment markets according to the different variables that affect the nature of the tourism business. O4. Analyze all the variables of the marketing mix, when creating a plan according to the objectives to be met and the strategies to be followed. Skills and competencies: C1. Identify characteristics and potential of tourism marketing, recognizing the diversity and dynamics of tourism markets. C2. Understand, in general, the behavior of consumers of tourism products, considering cultural, social and economic factors. C3. Carry out a tourism marketing plan, applying the concepts learned to develop effective and comprehensive strategies
- 1. The Role of Marketing 2. Techniques and Types of Marketing in the Tourism Industry 2.1 Relationship Marketing: information systems in the tourism sector, customer loyalty 2.2 Direct Marketing: importance of personalized communication, strategies, and examples 2.3 Other Forms of Marketing: traditional, experiential, guerrilla, etc. 3. Marketing Strategy and Segmentation in the Tourism Industry 3.1 Market Segmentation: considering cultural and economic factors 3.2 International Development of Tourism: impact of globalization 4. Communication Strategies in the Tourism Industry 4.1 Communication campaigns and their adaptation to different markets 5. Planning and Control of Marketing 5.1 Designing a tourism marketing plan according to different strategies and tactics 5.2 Elements of a marketing plan, with an emphasis on traditional approaches
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Teste de avaliação
26.11.2025
40%
Trabalho Prático
21.01.2026
60%
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- Semestral
- The curricular unit Tourism Marketing I is part of the second year of the Bachelor’s Degree in Tourism Management, serving as a key link between management sciences and the specific dynamics of the tourism sector. Its scope lies in understanding and applying marketing strategies to tourism contexts, addressing market definition, segmentation, communication, product development and performance control. The unit’s domains of intervention include consumer behaviour, the expanded marketing-mix, strategic analysis (SWOT, PESTEL, Porter) and the design of marketing plans adapted to concrete contexts. The relevance of this unit within the study cycle stems from the need to provide students with both critical and operational competences, enabling them to act strategically in tourism organisations. It strengthens their capacity for analysis, solution design and the implementation of value-creating projects for destinations and companies.
- Details
- Category: Discipline
- Dicionário Editora da Língua Portuguesa (2014). Porto Editora Amorim, C., Sousa, C. (2013). Gramática da Língua Portuguesa. Areal Editores Lopes, Maria do Céu (2011). Gramática da Língua Portuguesa. Plátano Editora Azeredo, Maria Olga (2016). Gramática Prática de Português. Raiz Editora
- Commercial and Sales Management
- 1991
- 4399
- Portuguese Language
- ISLA Santarém1991-4399
- 1
- 5
- 0
- 25
- Não
- Português
- In presence: 1. Theoretical/practical classes: presentation of concepts; discussion of programme contents; textual interpretation; resolution of grammatical and lexical exercises using digital tools (RED). 2. Practical classes: conversational situations; simulation of real situations; discussion of topics; brainstorming; researching information and presenting/discussing it, using digital tools (AI); solving exercises either in an intranet environment or using paper support. Autonomous: 3. Inverted classroom dynamics with information research for application in the classroom context. 4. Consolidation of the contents taught in class by researching additional information and solving exercises on the different themes and contents.
- Mandatory
- Nothing to declare.
- Nothing to declare.
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Teste de avaliação / Frequência
15 de dezembro de 2025
60%
Apresentação oral de trabalho
03 de novembro de 2025
40%
(...)
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- Semestral
- Nothing to declare.
- Details
- Category: Discipline
- Normas NP EN ISO 14001 Normas NP EN ISO 9001 OHSAS 18001: 2007 Pinto, Abel (2012). Sistemas de Gestão Ambiental, Guia para a sua implementação. Edições Silabo. Santos, Manuel et. al (2013). Sistemas Integrados de Gestão, Qualidade, Ambiente e Segurança. Publindústria.
- Quality, Environment and Safety Management
- 1993
- 15510
- Implementation of Integrated Systems
- ISLA Santarém1993-15510
- 2
- 3
- 0
- 25
- Não
- Português
- As metodologias de ensino baseiam-se nos métodos interrogativo e ativo orientados para a discussão e resolução dos exercícios relacionados com os AF nas atividades realizadas nas diversas organizações ataraves da análise de casos de estudo em sala de aula, acompanhado da exposição de conteúdos teóricos. O docente disponibiliza estudos de caso e exercícios de aplicação prática habitualmente da responsabilidade do profissional qualificado nesta área de estudo, assim como de outros materiais através da plataforma de gestão de conteúdos (Moodle).
- Mandatory
- Integrate Management Systems arising from more than one normative framework, identifying the correspondence between the different standards and demonstrating the synergies created.
- 1. Systems Integration; 2. Synergies of Implementing an Integrated System; 3. Integration Center; 4. Compliance with Standard Requirements; 5. Certification Process for an Integrated System.
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Teste de avaliação
17-12-2025
50%
Portfolio (Trabalho de Grupo)
10-12-2025
50%
(...)
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- Semestral
- This course aims to provide participants with knowledge about management systems integration (ISI), understanding the legal requirements to be taken into account when implementing and monitoring production systems and processes. Learning to diagnose, in the implementation processes, the contexts and needs of organizations, recommending and implementing changes in the various domains of quality, environment and safety, aiming continuous improvement.
