- Details
- Category: Discipline
- Neves, J. (2016). Introdução à Economia , 11ª edição. Lisboa: Verbo. Ferraz, R. (2024). Slides de apoio às aulas de Economia . Universidade Lusófona de Humanidades e Tecnologias.
- Commercial and Sales Management
- 6148
- 180
- Economics
- IPLUSO6148-180
- 1
- 5
- 0
- 4
- Não
- Português
- Teaching methodology: Theoretical classes, practical classes to solve practical exercises (with guidance) and group work Innovative methodologies: The practical work to be carried out by the students is aimed at analyzing the economies of real countries (with a view to emphasizing a greater connection between the concepts obtained in class and the practical application to the global economy). Contents within the scope of sustainability and the circular economy (increasingly relevant topics) are also addressed, albeit briefly.
- Mandatory
- Students will learn to: - Know the Economic Science and its postulates; - Understand the rational decisions of consumers and producers; - Know and differentiate the various types of market; - Interpret the State activities; - Know the reality of the Portuguese economy and the evolution of the world economy; - To analyze a set of key economic indicators (examples: GDP, inflation, unemployment, budget deficit, public debt, international trade statistics); - Be critical of the surrounding economic environment based on basic and fundamental knowledges of economics; - Interprete simple economics texts (including daily press releases), understanding economic language and being able to participate in debates.
- - Introduction to economic science; - The economic problem and its solutions; - The Marshallian cross (demand and supply); - Consumer and producer theories; - Theory of international trade; - The main forms of market; - Economic activity; - The evolution of the State's economic role; - Brief notions of economic policy; - Appearance, functions and characteristics of the currency; - Portuguese economy in a historical perspective; - Portuguese business fabric and internationalization.
Regime de Avaliação Contínua:
- Consiste na realização de um trabalho, na participação e assiduidade e na realização de uma prova escrita.
O que significa: Nota Final = Nota dos Trabalhos (25%) + Assiduidade e participação (15%) + Nota da Prova Escrita (60%).
- Exige-se uma nota mínima de 8,0 valores na prova escrita (em 20 valores). Caso a nota mínima não seja atingida, então a nota final do aluno corresponderá exclusivamente à nota obtida na prova escrita.
- Os trabalhos de grupo serão apresentados e defendidos nas próprias aulas. A nota do trabalho será igual a 0,0 valores para os alunos que faltem à apresentação e defesa do seu trabalho.
Nota: Os alunos inscritos na unidade curricular que não realizarem ou não obtiverem aprovação no regime de avaliação contínua poderão inscrever-se no exame da época de recurso. Nesse caso, se um aluno desejar inscrever-se no exame da época de recurso, ou, se tal lhe for permitido, no exame da época especial, então terá obrigatoriamente de realizar essa inscrição com a devida antecedência não podendo inscrever-se no próprio dia do exame.
- Semestral
- This course unit (UC) presents a set of introductory themes about Economics. By targeting this course unit to future sales technicians. The main goal is that students acquire basic, practical and fundamental skills in economic science, which should allow them to: - Develop general knowledge in the field of economic science by understanding its fundamental principles; - Analyze and reflect on macroeconomic information and its impacts on businesses and households; - Apply the theoretical concepts of Economics to the real world creating the ability to reflect on real problems; - Have the ability to solve specific problems, not only as consumers, but also from the perspective of the producer / seller; - Participate in debates around economic science and be able to sustain and argue their own positions; - Know the reality of the Portuguese and world economies through the analysis of a set of indicators.
- Details
- Category: Discipline
- Brooks, Charles J. et al. Cybersecurity Essentials Esteras, Santiago Remacha, Fabré, Elena Marco, : For Computers Professional English in Use , Wiley, 2013 and the Internet , Cambridge Univeristy Press, 2017 Glendinning, Eric H., Oxford English for Careers: Technology , Oxford University Press, 2007
- Commercial and Sales Management
- 6148
- 12561
- English
- IPLUSO6148-12561
- 1
- 5
- 0
- 4
- Não
- Português
- Teaching favours the Socratic method, in which the students' participation is fundamental. It is intended to develop their critical spirit and research capacity, including Artificial Intelligence tools in their researches and requested work. An individual, in-person written test A written work with oral presentation Attendance and participation
- Mandatory
- Objectives of this course unit: * Develop oral and written skills in the area of Technology; * Review and systematize previously acquired linguistic content; * Share information about everyday life; * Produce written communications in the field of commercial and technical relations in the area of the course; * Expand and apply vocabulary related to information technologies; * Develop ability to read and interpret technical manuals in the course area.
- Description of contents * English as a lingua franca - The importance of a global communication language for problem solving and knowledge sharing. * Technology and Society - The influence of technology on contemporary society * Studying technology - The various programmes iaboutTechnology at numerous universities around the world * Information technology - The use of computers impacting our day-to-day life * Careers in Technology - Career possibilities in the field of technology and application for job vacancies * The future of Technology - predictions for the future in AI terms
ASSESSMENT MOMENT
WEIGHT
DATES
Reading comprehension - assessment
25%
5th November 25
Listening assessment
Writing assessment – argumentative text
15%
25%
3th December 25
10th December 25
Project – Create an Advertising Campaign
25%
7th January 26
Attendance and participation
10%
N/A
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- Semestral
- The English language imposes itself as a language of communication in the world. Its role is central to solving global problems, establishing commercial relationships, and sharing technical-scientific knowledge. Mastering this language will allow students to perform better academically and professionally in the field of Technology.
- Details
- Category: Discipline
- Capocchi, A., Vallone, C., Amaduzzi, A., & Pierotti, M. (2019). Is ¿overtourism¿a new issue in tourism development or just a new term for an already known phenomenon?. Current Issues in Tourism , 1-5. Fletcher, J., Fyall, A., Gilbert, D., Wanhill, S. (2018). Tourism: Principles and Practice (6 th Edition). Edinburgh, United Kingdom: Pearson. Li, G., & Wu, D. C. (2019). Introduction to the special issue: Tourism forecasting¿New trends and issues. Page, S. J., & Connell, J. (2020). Tourism: A modern synthesis . Routledge. Patuleia, M. (2017). Abordagens sobre o turismo residencial e resorts integrados, in Umbelino, Jorgee Dias, Francisco (Eds) Planeamento e Desenvolvimento Turístico, Oeiras: Lidel.
- Hotel and Restaurant Management
- 3572
- 520
- Introduction to Tourism
- IPLUSO3572-520
- 1
- 4
- 0
- 4
- Não
- Português
- Throughout the course, students will have the opportunity to engage with the real world by interacting with professionals working in national and international tourism and hospitality companies. This contact aims to foster creative skills and the ability to solve increasingly complex problems. To this end, several thematic seminars and study visits will be organized in collaboration with the curricular unit Academic and Professional Skills. The Flipped Classroom methodology will also be applied through group work focused on problem-solving, case studies, and peer-to-peer learning.
- Mandatory
- The objectives of this curricular unit are to provide students with familiarisation with the concepts of tourism and leisure, facilitating an organized structure of this whole area of knowledge so that the student is able to: - characterize the different types of tourism; - understand the structure and functionality of the tourism system; - analyze and understand the factors of tourism development both from the perspective of supply and demand; - analyze the factors of motivation and consumer behavior in tourism; - understand the structure and organization of the sector; - develop, in an introductory way, the critical reflection of what tourism planning should be, through the identification of the impacts (positive and negative) caused by the activity.
- 1.Introduction to Tourism - Tourism: evolution, concepts and definitions - Reasons for travel - Tourism as a multidisciplinary activity - Social and economic importance of tourism 2. Tourist flows - Concept of tourism flows - Importance of tourism flows analysis - Main tourist flows in the world 3. Classification and types of tourism - Outbound and inbound tourism - The various types of tourism 4. Tourism demand and supply. - Definitions, characteristics, components and determining factors. - Tourist decision cycle 5. Tourist destinations - Tourist destination concept - Life cycle of the tourist destination - Analysis of the competitiveness and positioning of various tourist destinations - UNESCO World Heritage in Portugal 6. Tourism products - Tourism product concept - Life cycle of the tourism product - Main tourism products 7. Tourism in the post-modern age - Principles of Sustainability in Tourism - Global Code of Ethics for tourism - Supranational tourism organizations
Avaliação contínua
- Entrega e apresentação dos trabalhos e realização do trabalho final
- O Aluno que não realizar, não entregar e não apresentar a totalidade dos trabalhos e efetuar o trabalho final, realiza a UC em época de exame através de uma frequência sobre a matéria teórica/prática apresentada ao longo do semestre e disponível no Moodle.
- O Aluno que realizar, entregar e apresentar a totalidade dos trabalhos e tiver efetuado o trabalho final e a frequência, realiza a UC desde que a média final seja igual ou superior a 10 valores.
Os trabalhos serão avaliados segundo os seguintes critérios:
- (A) Conteúdos e fundamentação dos trabalhos: 70%
- (B) Apresentação e defesa dos trabalhos: 30%
- A nota final é a média ponderada dos dois elementos de avaliação (Conteúdos e fundamentação dos trabalhos e Apresentação e defesa dos trabalhos)
- Cada elemento de avaliação (Conteúdos e fundamentação dos trabalhos e Apresentação e defesa dos trabalhos) tem a média baseada nos trabalhos apresentados.
- A nota de um aluno dentro do mesmo grupo, pode não ser igual à dos colegas do mesmo grupo, pois depende da sua apresentação e defesa do trabalho.
- A nota mínima de cada trabalho tem de ser superior a 8 valores
- Os trabalhos podem ser realizados individualmente ou em grupo (até 4 alunos)
- A nota mínima da frequência tem de ser superior a 8 valores
- A nota final para aprovação tem de ser igual ou superior a 10 valores e é a média ponderada dos 2 trabalhos, do trabalho final e da Participação, assiduidade, comportamento e atitudes
Época de exame, recurso ou especial
- O Aluno que não realizou, não entregou e não apresentou a totalidade dos trabalhos e fez o trabalho final, realiza a UC em época de exame através de uma frequência sobre a matéria teórica/prática apresentada ao longo do semestre e que se encontra disponível no Moodle
- A nota final para aprovação tem de ser igual ou superior a 10 valores
Descrição Data Limite Ponderação Case Study I 15 Case Study II 15 Case Study III 15 Case Study IV 15 Trabalho Prático Final 20 Teste Final 15 Assiduidade, pontualidade e (des)empenho 5 - Semestral
- The Introduction to Tourism curricular unit aims to provide students with a foundational understanding of the core concepts that define the broad field of tourism. Its main objective is to provide an overview of tourism as an economic and social phenomenon that has emerged from the dynamics of modern societies and is currently undergoing a paradigm shift, particularly in the aftermath of the COVID-19 pandemic. As an introductory course, it is designed to equip students with essential concepts that will be explored in greater depth in subsequent units within the study plan. Through thematic lectures, study visits, and seminars with tourism professionals, students will be introduced to key concepts and operational practices in the tourism industry. Additionally, the course seeks to raise awareness of socio-professional integration, encouraging students to develop their skills and reflect on their interests within the various dimensions of tourism activity.
- Details
- Category: Discipline
- Brito, P. Q. (2000). Como fazer promoção de vendas. Jobber, D., & Lancaster, G. (2006). Selling and sales management. Pearson Education. Azevedo, L. (1996). Comunicar com assertividade. Lisboa, Colecção Gestão Criativa, IEFP. Câmara, P., Guerra, P., & Rodrigues, J. V. (2001). Humanator: Recursos Humanos e Sucesso Empresarial, Lisboa: Publicações D. Quixote, Colecção Gestão & Inovação. Campos e Cunha, R. (1998). A Gestão de Recursos Humanos na Estratégia da Empresa. Carvalho, J. C. (2004). Negociação, Lisboa: Edições Sílabo.
- Commercial and Sales Management
- 6148
- 11548
- Commercial Management
- IPLUSO6148-11548
- 1
- 5
- 0
- 4
- Não
- Português
- Experimenting with CRM software in class and carrying out exercises Holding a seminar with guests linked to GCV participation in a commercial game, dynamics carried out in class and in an event on commercial themes to be held
- Mandatory
- Provide a set of knowledge, methods and practices that enable you to have a good communication and personalized relationship with the client. It is also intended to raise awareness of the need to exercise its activity, either on the basis of retaining current customers by giving them the necessary assistance, or on the basis of prospecting for new customers, as well as raising awareness of new information and communication technologies as sales support instrument.
- Services anda Function of the sales force; Sales force management steps; Communication to Commercial Relationship; Sales promotion; Area Sales management; Development of a sales force in an organization; Commercial activity in the Tourism and Hotel.
Descrição dos instrumentos de avaliação (individuais e de grupo):
Descrição
Data limite
Ponderação
Teste de avaliação
a marcar com alunos
35%
Trabalho de Grupo
a marcar com alunos
35%
Assiduidade + Participação + Atitude
N.A.
30%
-
Os estudantes que não tenham sucesso na avaliação contínua podem realizar exames nas épocas de avaliação definidas pela instituição.
-
- Semestral
- This curricular unit aims to provide students with information on understanding and analysis of topics related to Business Management and its stakeholders, as well as preparing students for the techniques and practices related to it, particularly those related to Tourism Management Activity.
- Details
- Category: Discipline
- Bosque, I. (1990). Indicativo y subjuntivo. Madrid: Taurus Universitaria. Bosque, I. y Demonte V. (1999). Gramática descriptiva de la lengua española, Madrid: Espasa-Calpe. Fernández, J. (1999). Curso Intensivo de Español, Ejercicios Prácticos, N. Elemental e Intermedio, Madrid: Sgel. Gil Fernández, J. (2007). Fonética para profesores de español: de la teoría a la práctica, Madrid: Arco/Libros. Apostila , Maria Alejandra Torres
- Hotel and Restaurant Management
- 3572
- 4088
- Spanish Language I
- IPLUSO3572-4088
- 1
- 4
- 0
- 4
- Não
- Português
- Cooperative learning is based on teamwork and the achievement of common goals, which can only be achieved if each member fulfills his or her task. Among the types of teaching methodology, this is the most focused on collaboration. Groups of three to six members are formed, in which each person has a certain role. To achieve the defined goal, everyone must work in a coordinated manner and resolve possible conflicts, leaving aside competitiveness and prioritizing the common good. This teaching methodology offers the opportunity to improve social interaction, teamwork, task involvement, and attention The flipped classroom, also known as flipped classroom, is a pedagogical model in which traditional elements are inverted: students study the subjects at home and work them in the classroom.
- Mandatory
- Initiate the student in the study of morpho-phrenic, phonetic, lexical and functional components of Spanish for foreigners, at a basic level of language. To initiate the student study of the four communicative competencies: written comprehension and expression, and oral comprehension and expression. Put the student in contact with real language situations.
- Conteúdos programáticos Artigo, substantivo e adjetivo Preposições e conjunções Presente indicativo Pretérito perfeito indicativo Indefinido indicativo Imperfeito indicativo Verbos gustar, encantar, preferir e molestar Gerúndio e particípio Pronomes e adjetivos Perífrases verbais Muy/mucho Dados pessoais Dias da semana, meses e estações Os números A hora Países, capitais e gentílicos Profissões Human body and physical and character traits Colors Clothing and accessories Space and time indicators Also/neither/to me yes/to me no/enough/little/nothing/nobody
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Teste de avaliação
dd-mm-yyyy
30%
Portfolio
dd-mm-yyyy
40%
(...)
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- Semestral
- Castilian language or Spanish language is the name given to a Romance language originating in Spain and which today is the most spoken language of the Americas. The Castilian language is named after castile. Along with English is the Western language that has the most speakers. Although Castilian is a mainly American language, it is spoken on the five "continents", although in some in an almost residual way. It is the official language of: Argentina, Bolivia, Chile, Colombia, Costa Rica, Cuba, Ecuador, El Salvador, Spain, Guatemala, Equatorial Guinea, Honduras, Mexico, Nicaragua, New Mexico (USA), Panama, Paraguay, Peru, Puerto Rico (USA), Dominican Republic, Uruguay and Venezuela. .
