- Details
- Category: Discipline
- - Jenkins, John and Dredge Dianne (2012).Stories Of Practice: Tourism Policy And Planning, Ashgate Publishing Group. - Kastarlark, B. & Barber, B. (2014). Fundamentals of Planning and Developing Tourism. Pearson. - O´Brien Anne (2011). The Politics Of Tourism Development Booms And Busts In Ireland, Palgrave Macmillan - OMT (1999). Código Mundial de Ética no Turismo. Organização Mundial do Turismo. - Pereira, M. (2014). Governança territorial multinível: fratura(s) entre teoria e prática(s). Desenvolvimento Regional em debate, 2 (4), 4-20.; - Silva, F. & Umbelino, J. (2017). Planeamento e Desenvolvimento Turístico. Lisboa. Editora Lidel - Vieira, João (2007). Planeamento e Ordenamento Territorial do Turismo. Editorial Verbo, Lisboa.
- Tourism and Air Transport
- 6608
- 24312
- Tourism Planning and Development
- ISLA Santarém6608-24312
- 2
- 5
- 0
- 25
- Não
- Português
- The teaching approach adopted is based on the active method: Presencial: 1. theoretical-practical teaching: 2. Laboratory practice: Field research into issues involved in tourism planning and sustainable development processes; Critical analysis of case studies related to governance models and the participation of local communities in tourism planning processes; Development and analysis of tourism development plans. 3. Simulated practice: Scenarios and activities that allow students to explore real-world situations related to identifying problems and developing tourism development plans, applying theoretical concepts and developing practical skills, using classroom debates. 4. Consolidation of the content taught in class by researching additional information on the different topics covered and developing additional work
- Mandatory
- O1. To learn about the structures and organisation of the public tourism sector in Portugal O2. To understand the evolution of the concept of planning in Portugal and to explore land-use planning instruments. O3. Define the objectives and elements of national tourism planning, including levels, models and participatory forms of this process. O4. Analyse the characteristics, goals and limits of sustainable tourism development in Portugal and worldwide. O5. Know the stages involved in drawing up a tourism development plan.
- 1. Tourism in Portugal 1.1 Structural diagnosis 1.2 Political and administrative organisation of the tourism sector 1.3 The relationship between the state and tourism 2. The conceptualisation and evolution of planning activity 2.1 Concept of planning and its evolution 2.2 Planning in Portugal 2.3 Spatial planning instruments 3. Tourism planning 3.1 Definitions, objectives and elements of planning 3.2 Levels and forms of planning 3.3 Tourism planning models 3.4 Traditional governance and territorial governance networks 3.4 Participatory forms and the role of local communities in tourism planning 3.5. Difficulties in tourism planning and criteria to support the decision-making process 4. Sustainable tourism development 4.1 Characteristics of sustainable tourism development 4.2. Sustainable development objectives 4.3 Global Code of Ethics for tourism 4.4. Tourism development and the European Union 4.5 Limits to tourism development 5. The process of drawing up a tourism development plan
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Teste de avaliação
18/12/2025
45%
Portfolio de tarefas em aula
15%
Trabalho prático (relatório escrito = 25% + Apresentação oral = 15%)
08-01-2026
40% (25%+15%)
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- Semestral
- .
- Details
- Category: Discipline
- Brokate, M., Manchanda, P., & Siddiqi, A. H. (2019). Calculus for Scientists and Engineers. Springer Singapore. Carneiro, C. E., Prado, C. P., & Salinas, S. R. (2020). Introdução elementar às técnicas do cálculo diferencial e integral. Instituto de Física. 3a edição. São Paulo (Brasil). Cenzer, D. et al., (2020). Set Theory and Foundations of Mathematics: An Introduction to Mathematical Logic. World Scientific. Vieira, Luís (2020). Cálculo Integral. Engebook.
- Computer Engineering
- 7030
- 505
- Mathematics II
- ISLA Santarém7030-505
- 1
- 6
- 0
- 25
- Não
- Português
- 1. Expository methodology: address the concepts of different themes, followed by the demonstrative method in practical exemplification of the content. Face to face: 2. Practical application: carrying out a series of exercises inside and outside the classroom, inducing active and autonomous participation from students. 3. Active methods, using Motivation strategies and Active Pedagogical Methodologies such as Flipped Classrooms and Gamification. Autonomous: 4. Consolidation of the content taught in class through research for additional information on the different topics covered and development of additional work proposed by the teacher through the Moodle platform. The teacher provides feedback (Tutorial Guidance - OT) on the results obtained by the student in solving the proposed problems, in person in a classroom context or remotely in asynchronous mode via the Moodle platform.
- Mandatory
- O1. Provide students with the knowledge that allows them to develop abstraction and logical-deductive reasoning skills. O2. Provide the student with knowledge about Logic. O3. Provide basic Mathematical Analysis tools necessary for the progression of the study. Competences: C1. Solve function systems with more than one variable. C2. Understand and use the concept of integral in an intuitive and rigorous way. C3. Use integral calculus knowledge. C4. Use knowledge of differential equations. C5. Apply set theory and logic to problem solving. C6. Demonstrate abstraction and logical-deductive reasoning skills.¿
- 1. Functions with more than one variable: 1st and 2nd order Partial Derivatives. Optimization of Functions with more than one variable. Conditional Optimization and Lagrange Multipliers. 2. Multiple Integrals: Double integrals. Applications of double integrals. Triple integrals. Applications of triple integrals. 3. Ordinary Differential Equations: 1st order Ordinary Differential Equations. Homogeneous and non-homogeneous linear equations of second order. 4. Set theory and logic: Representation of sets. Relationship of belonging and inclusion of sets. Operations on sets: meeting, intersection, difference and complementation. Definition and logical value of a proposition. Propositional calculus. Truth tables. Properties of propositional calculus. Simplification of logical expressions.
Avaliação Curricular (contínua):
A1. Portfólio de exercícios práticos resolvidos ao longo das aulas.
A2. Teste intermédio (indivudual).
A3. Teste final (individual).
O estudante é aprovado se a classificação final for igual ou superior a 9,5 valores em 20.
A classificação final é calculada através da fórmula Classificação Final = 0,2*A1+0,4*A2+0,4*A3.
Avaliação Final (A): O estudante realiza o exame completo (A=100%) e é aprovado se obtiver uma classificação igual ou superior a 9,5 valores em 20.
Avaliação em Época de Recurso e Época Especial (A): O estudante realiza o exame completo (A=100%) e fica aprovado se obtiver uma classificação igual ou superior a 9,5 valores em 20.
- Semestral
- Details
- Category: Discipline
- Information Technology Management (ISLA Santarém)
- 1215
- 18389
- Linguagens de Programação I
- ISLA Santarém1215-18389
- 1
- 7
- 0
- 25
- Não
- Português
- Semestral
- Details
- Category: Discipline
- Human Resources Management
- 1193
- 27854
- Human Resource Management Systems and Practices
- ISLA Santarém1193-27854
- 1
- 6
- 0
- 25
- Não
- Português
- Semestral
- Details
- Category: Discipline
- Adolhpo, C. (2012). Os 8 Ps do Marketing Digital: O Guia Estratégico de Marketing Digital. Lisboa: Texto Editora. Chleba, Márcio (2010). Marketing Digital: Novas Tecnologias e Novos Modelos de Negócio. Rio de Janeiro: Livreiro Virtual. Gabriel, Martha (2012). Marketing na Era Digital. São Paulo: Novatec. Ryan, D. & Jones, C. (2012). Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation. London: Kogan Page. Olis, B. (2011). The End of Business as Usual: Rewire the way you work to succeed in the consumerrevolution. New Jersey: Jon Wiley and Sons.
- Digital Marketing and Electronic Commerce
- 6013
- 14881
- Web Marketing
- ISLA Santarém6013-14881
- 1
- 5
- 0
- 25
- Não
- Português
- In the "Web Marketing" course, active methodologies such as Problem-Based Learning and Case Studies are emphasized, placing students at the center of the learning process. These approaches enable practical application of knowledge by challenging students to address real or simulated problems, analyze concrete scenarios, and propose innovative solutions. Additionally, the use of collaborative digital tools and simulated digital campaigns facilitates the integration of theory and practice, enhancing analytical skills, creative problem-solving abilities, and effective communication. These dynamic methods prepare students to critically and knowledgeably face the challenges of the digital marketplace, making the learning process more interactive and relevant. Finally, an expository methodology will be used to assess students' theoretical knowledge of the concepts taught in the course unit.
- Mandatory
- The objectives of the course unit are: To understand new technological platforms from the perspective of consumer behavior. To analyze the importance of these platforms in promoting social groups, services, and products. To apply the knowledge acquired in real or simulated contexts.
- Contemporary society and digital technologies. Consumer usage profiles. Digital marketing and web marketing. The concept of digital marketing and web marketing. Key trends in web marketing. Mobile marketing. Concept of mobile marketing. Mobile marketing applications.
A Unidade Curricular tem como elementos de avaliação os seguintes, devendo ser obrigatório a realização da frequência e trabalho para aprovação à UC:
Descrição Data Ponderação Frequência disponível no Moodle 50% Trabalho de Grupo* disponível no Moodle 30% Atividades em Aula** - 20% * Pretende-se que o grupo de trabalho entregue o trabalho 1 dia antes da data da apresentação, que está disponível no Moodle. Além disso, é necessário todos os elementos estarem presentes e defenderem oralmente o trabalho realizado.
** As atividades em aula são obrigatoriamente realizadas em contexto de sala de aula, podendo até ser necessário a apresentação oral. Estas atividades são apenas solicitadas e realizadas pelos alunos presentes em sala.
- Semestral
- The course unit "Web Marketing," part of the TESP program in Digital Marketing and E-commerce, focuses on the study of marketing strategies in the digital environment, covering content creation and distribution, as well as online advertising campaigns and emerging trends. Students explore consumer behavior and learn to implement effective digital projects. This training equips them to tackle the challenges of the digital market with innovative tools, fostering a creative and competent approach within the sector.
