Quantitative Methods

Category: Discipline
  • Barbosa, D. & Milone, G. (2004). Estatística Aplicada ao Turismo e Hotelaria. São Paulo: Pioneira Thomson Learning. Francisco, S. (2003). Estatística Aplicada ao Turismo. ALEPH. Maroco, J. & Bispo, R. (2003). Estatística aplicada às ciências sociais e humanas. Lisboa: Climepsi Editores Ramos, M. & Barroso, M. (2001). Métodos quantitativos para as ciências sociais. Edições Sílabo, Lisboa. Reynolds, J. J. & Harshbarger (2013). Mathematical Applications for the Management, Life and Social Sciences (10 th edition). Brooks/Cole CENGAGE Learninig. Reynolds, J. J. & Harshbarger, R. J. (2006). Matemática Aplicada Administração, Economia e Ciências Sociais e Biológicas. McGraw Hill. Brasil. Strianese, A. & Strianese P. (2007). Math principles for food service occupations (5th edition). Thomson Learning Inc., Estados Unidos da América. Tan, S. T. (2010). Applied mathematics: for the managerial, life, and social sciences (5th edition). Brooks/Cole Cengage Learning, Belmont.
  • Tourism Management
  • 2198
  • 4944
  • Quantitative Methods
  • ISLA Santarém2198-4944
  • 1
  • 6
  • 0
  • 25
  • Não
  • Português
  • The teaching approach adopted is based on the active method, encouraging co-operative (peer) and creative learning. Face-to-face: 1. theoretical-practical teaching: Presentation of concepts and discussion of programme contents. 2. Laboratory practice: Completion of worksheets to analyse and interpret the results obtained; Critical analysis of case studies related to the subject area of the course. 3. Simulated practice: Scenarios and situations that allow students to explore real-world situations related to the subject area of the course, applying the fundamental maths concepts exposed and developing critical thinking. Autonomous: 4. Consolidation of the content taught in class by researching additional information on the different topics covered and developing additional work related to solving concrete problems and group dynamics.
  • Mandatory
  • O1. Deepen the ability to carry out intellectual activities that involve mathematical reasoning; O2. Understand the structure of a problem, develop resolution processes, analyze results and rehearse alternative strategies, individually and in groups, communicating mathematical and statistical results through the use of written and oral language appropriate to the situation; O3. Learn to use mathematics and statistics to understand real situations; O4. Develop a critical sense regarding mathematical and statistical procedures and results. O5. Understand the importance of mathematics and statistics in today's society; O6. Know and use mathematics and statistics as auxiliary tools in tourism area; O7. Deepen the ability to solve problems.
  • 1. Elementary applied mathematics 1.1 Reviews on arithmetic operations 1.2 Reviews on relative integers, decimals and fractions 1.3 Reviews on ratio, proportion and percentage 1.4 Equations 2. Mathematics applied to management, administration and finance 2.1. Polynomial functions 2.2. Exponential function 2.3. Logarithmic function 2.4. Instantaneous rate of change and average rate of change of a function 2.5. Financial models 3. Statistics 3.1 Frequency tables and graphical representation of data 3.2 Location and dispersion measures 3.3 Simple linear regression and correlation 3.4 Odds

  • Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.

    Exemplo:

    Descrição

    Data limite

    Ponderação
    Teste 1 5/11/2025 50%
    Teste 2 21/01/2026 50%

    (...)

     

     

     

    Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...

     
  • Semestral
  • The Applied Quantitative Methods Curricular Unit aims to provide students with knowledge and tools that help in the area of study.

Statistics

Category: Discipline
  • Computer Engineering
  • 7030
  • 194
  • Statistics
  • ISLA Santarém7030-194
  • 2
  • 5
  • 0
  • 25
  • Não
  • Português
  • Semestral

Databases

Category: Discipline
  • Information Technology Management (ISLA Santarém)
  • 1215
  • 1792
  • Databases
  • ISLA Santarém1215-1792
  • 1
  • 6
  • 0
  • 25
  • Não
  • Português
  • Semestral

Applied Project

Category: Discipline
  • Human Resources Management
  • 1193
  • 15747
  • Applied Project
  • ISLA Santarém1193-15747
  • 2
  • 54
  • 1387
  • 25
  • Sim
  • Português
  • Optional
  • Anual

Market Studies

Category: Discipline
  • Clow, Kenneth, Karen E. James (2011). Essentials Of Marketing Research Putting Research Into Practice, Sage Publications Inc. Mcgivern, Yvonne (2013). The Practice Of Market Research. Pearson Education Limited. Pessoa Lopes, J. L. (2011).Fundamental dos Estudos de Mercado. Edições Sílabo. Vicente, Paula (2012). Estudos de Mercado e de Opinião. Edições Sílabo. Frade, R. & Vieira, J. (2024). Plano Comercial de Vendas. Conceção, organização e gestão. Edições Sílabo. Lisboa.
  • Digital Marketing and Electronic Commerce
  • 6013
  • 5029
  • Market Studies
  • ISLA Santarém6013-5029
  • 2
  • 5
  • 0
  • 25
  • Não
  • Português
  • - Flipped Class - PBL – Problem Based Learning
  • Mandatory
  • The objectives of the curricular unit are: - Present concepts related to market research. - Characterize the design of a market study. - Present the techniques inherent to market research as an instrument for collecting, processing and presenting information. - Use specific software to support market research. - Identify the main aspects of a final market study report.
  • 1. Information and decision 2. Data sources – the SIM 3. Market studies – types and processes 4. The design of the market study 5. Implementation of the market study 6. Sampling 7. Sample size 8. Definition of methods: questionnaire and interview 9. Data collection 10. Supporting software 11. Data analysis and interpretation 12. Preparation and reporting 13. Market research applications

  •  

    Descrição

    Data limite

    Ponderação

    Teste de avaliação

    7-01-2026

    50%

    1º Trabalho

    29-10-2025

    20%

    2º Trabalho

    10-12-2025

    30%

     

     

     
  • Semestral
  • Discipline in the area of ¿¿marketing, fundamental in understanding the markets where companies operate
  1. English Language II
  2. Information Systems Architecture
  3. Mathematics II
  4. Dissertation

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