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Critical Thinking

Details
Category: Discipline
  • Moore, B. N., Parker, R., & Rosenstand, N. (2021). Critical thinking. McGraw Hill. Bowell, T. & Kemp, G. (2002). Critical Thinking. Routledge.  
  • Sound and Image
  • 7086
  • 26717
  • Critical Thinking
  • ISLA Gaia7086-26717
  • 1
  • 3
  • 0
  • 27
  • Não
  • Português
  • To make the teaching and learning process dynamic and engaging, the course unit “Critical Thinking” employs a range of techniques and strategies linked to innovative teaching methods. Active student participation is fostered through interactive challenges, games, collaborative construction of practical examples, and the use of digital resources.
  • Mandatory
  • Develop the ability to identify relevant information, distinguishing facts from opinions; Recognize and use concepts such as statements, arguments, and fallacies; Relate the concepts studied to contemporary problems and events; Understand and identify ethical dilemmas; ¿Communicate clearly and cohesively in oral expression. Establish constructive and respectful dialogue.
  • Module 1: Introduction to Critical Thinking Fundamental concepts: arguments and fallacies Information, facts, and opinions Module 2: Ethical Dilemmas and Contemporary Issues Ethical dilemmas and audiovisual products Critical analysis of Artificial Intelligence Stereotypes  
  • Tendo em conta os módulos propostos, as metodologias inovadoras de ensino utilizadas e as diferentes atividades propostas, a UC "Pensamento Crítico" permitirá aos estudantes adquirir conhecimentos fundamentais para o seu desenvolvimento profissional.
    A avaliação proposta busca analisar habilidades analíticas e reflexivas no âmbito do Pensamento Crítico por meio da escrita e da apresentação oral de trabalho. 
    Apresentação oral de trabalho - 50%
    Teste - 50%

  • Semestral
  • The course unit “Critical Thinking” aims to develop skills that enable students to reflect, engage in dialogue, and debate critically. It focuses on connecting theoretical concepts to contemporary issues, especially those involving audio and video products. Students will develop the ability to recognize different types of arguments, identify relevant information, and distinguish facts from opinions. They will learn to communicate consistently, express their own viewpoints, and remain open to listening to differing perspectives. This course is essential to meeting the challenges of contemporary society and the modern job market. It also brings together key elements that will support students in their future studies.  

Innovation and Business Transformation

Details
Category: Discipline
  • Ries, E. (2011). The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses. New York: Penguin. Brown, T. (2008). “Design Thinking”. Harvard Business Review, Vol. 86, Issue 6 (June), pp. 84-92. Freitas, Vitor M.; Nogueira, Vasco; Costa, Francisco (2022). Caderno do Empreendedor® | Entrepreneur´s Notebook. 1ª ed., Porto: EiBizion. Mueller, Roland & Thoring, Katja (2012). Design Thinking vs. Lean Startup: A comparison of two user-driven innovation strategies. Leading Innovation Through Design – 2012 International Design Management Research Conference, August 8-9, 2012 – Boston, MA. USA. Sarkar, Soumodip (2010). Empreendedorismo e Inovação. 2ª ed. Lisboa: Escolar Editora. European Innovation Scoreboard 2025: Country Profile Portugal. Brussels. European Commission. European Innovation Scoreboard 2025. Brussels. European Commission. Global Innovation Index 2025  
  • Applied Business Management for Micro and Small Enterprises
  • 6675
  • 26394
  • Innovation and Business Transformation
  • ISLA Gaia6675-26394
  • 1
  • 2
  • 0
  • 27
  • Não
  • Português
  • Videos, Case Studies, Guests, Innovation and Entrepreneurship Models/Tools, like the Entrepreneur´s Notebook phisical, and the digital Collaborative Platform - Toolkit Entrepreneur´s Notebook. Access to official reports on innovation and entrepreneurship in Portugal, Europe and in the world, Brainwriting sessions.
  • Mandatory
  • Knowing how to manage the development of an Entrepreneurship, Innovation, or Business Transformation Project, whether for a new business, new product, startup, or an established company, from the Study/Research and Ideation phase to its validation with the potential target audience, or current or future clients. This is an essentially practical discipline. The discipline starts with theory about Innovation, Innovation Management, Entrepreneurship, Business Transformation, methodologies and processes for undertaking or carrying out Innovation, for Business Transformation through Innovation, and for creating a real or academic project. Lean Satrtup and Design Thinking. Project Management. Project Means, Models, and Tools. Research, study, development.    
  • 1 - Innovation Innovation and Entrepreneurship 2 - Business Transformation Business Transformation through Innovation, Digitalization, Processes, Diversification, New Markets, Internationalization...
  • Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.

    Exemplo:

    Descrição

    Data limite

    Ponderação

    Projeto Final (+Organização, Apresentação e Criatividade do Trabalho Final)

    15-12-2025

    70% + 10%

    Trabalhos nas aulas   

     

    10%

    Presença e Participação   

     

    10%

     

    Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...

     

  • Anual
  • This course is relevant for the management of innovation or entrepreneurship projects for all types of entrepreneurs or managers, and for business transformation through innovation in an established company. It covers the development of new projects, products, services, and startups, as well as research and study of these projects, including feasibility and validation. The innovation and entrepreneurship process is now scientific and requires methodologies, strategies, and statistics.

Critical Thinking

Details
Category: Discipline
  • Brooke Noel Moore, Richard Parker (2009). Critical Thinking. New York: McGraw-Hill. Mark Storey (2013). Critical Thinking. GNU Free Documentation License. Michael Bruce, Steven Barbone (eds.) (2011). Just the arguments: 100 of the most important arguments in Western. Malden: Blackwell. Tracy Bowell, Gary Kemp (2002). Critical Thinking. London, New York: Routledge. Warburton, Nigel (2007). Thinking From A To Z. London: Routledge
  • Digital Marketing and Electronic Commerce
  • 2628
  • 12785
  • Critical Thinking
  • ISLA Gaia2628-12785
  • 1
  • 3
  • 0
  • 27
  • Não
  • Português
  • The Critical Thinking curricular unit uses innovative methodologies that promote active and collaborative learning. Problem-based learning (PBL) puts students at the center of the process, challenging them to solve practical cases with critical thinking. Case studies and simulations allow students to apply theory to real-world scenarios, while digital tools facilitate collaboration and instant feedback. Gamification makes the process engaging, with games that encourage critical analysis. Continuous assessment is based on reflections, encouraging self-criticism and the continuous development of critical thinking skills.
  • Mandatory
  • This curricular unit aims to promote, among students, the acquisition of fundamental concepts related to critical thinking (truth, validity, knowledge, reason, argument) and the ability to analyse, evaluate, and reconstruct arguments, recognising underlying patterns of thought and identifying possible fallacies. It also seeks to develop attitudes of active and engaged observation, to encourage the consideration of new ideas, and to foster reflection in a more structured, comprehensive, and in-depth manner. The unit further aims to strengthen students’ ability to communicate in an authentic and consistent way, which includes learning to express their own point of view clearly and to listen attentively to different perspectives, striving to achieve a solid and well-grounded understanding of the concepts under discussion.
  • 1. Introduction to Critical Thinking: truth, validity, knowledge, reason, argument. 2. Concept and construction of Logic 3. Deductive arguments 4. Inductive arguments 5. Arguments from analogy 6. Causal arguments 7. Fallacies 8. Rhetorical devices 9. Norms and obstacles to critical thinking
  • Teste de avaliação - 40%

    Trabalho final - 40%

    Assiduidade. participação - 20%

  • Semestral
  • The Critical Thinking course unit aims to develop the ability for rigorous analysis and in-depth reflection on complex problems and issues, fostering an attitude of questioning and openness to well-founded argumentation. This unit seeks to provide students with both theoretical and practical tools to identify fallacies, avoid cognitive biases, and evaluate information impartially, promoting more informed and rational decision-making. The inclusion of Critical Thinking in the study programme is fundamental for shaping citizens and professionals capable of navigating a constantly changing world, where the quantity and diversity of information demand a keen and discerning eye. This course unit contributes to the development of essential academic skills, such as research, debate, and argumentation, and prepares students to face professional challenges with a critical and innovative mindset.

Oral and Written Expression Techniques

Details
Category: Discipline
  • MACHADO, A . M. ( org. dir. ), Dicionário de literatura portuguesa. Lisboa: Presença, 2006 FIGUEIREDO, O., Didáctica do Português Língua Materna - dos Programas de Ensino às Teorias, das Teorias às Práticas. Porto, Edições ASA, 2005 VASCO MOREIRA , HILÁRIO PIMENTA ; REVISÃO: MARIA ALDINA MARQUES, Gramática de Português - 3.º Ciclo do Ensino Básico e Ensino Secundário, Porto Editora, 2015  
  • Sound and Image
  • 7086
  • 11124
  • Oral and Written Expression Techniques
  • ISLA Gaia7086-11124
  • 1
  • 3
  • 0
  • 27
  • Não
  • Português
  • Theoretical classes Practical classes with individual, pair and group work Frequent use of the learning platform Moodle to study contents given in class, do and submit exercises and work related to class. Continuous evaluation through informal observation of students Summative evaluation through evaluation tests.
  • Mandatory
  • Identify the differences between native language and general language Use the language as a social activity Understand what communicative competence is Understand and use principles that rule verbal communication Understand the difference between saying and implying Use proper language according to the context Identify specific details of oral language Be able to properly speak in public Prepare an adequate oral presentation Identify and understand the different parts of a sentence Dealing with problems regarding punctuation, accentuation, spelling and text processing Be able to write an adequate text according to context Understand the process regarding written communication Differentiate academic text from non-academic text Differentiate literary text from non-literary text Identify the main features of a paper Be able to write an adequate report
  • 1. Language and communication Native language and general language Verbal language as a form of action Principles that rule verbal communication Saying and implying 2. Oral communication Specific details of oral language Processes of oral communication Oral presentation -features Speaking in public Preparing an adequate oral presentation 3. Written communication Written production: features Sentence structure Dealing with problems regarding punctuation, accentuation, spelling and text processing
  •  

    Descrição

    Data limite

    Ponderação

    Teste de avaliação

    data a definir

    65%

    Trabalhos via Moodle

    data a definir

    25%

    Assiduidade e participação   10%
         

     

     

     

  • Semestral
  • Develop comprehension, oral and writing skills Apply linguistic knowledge previously acquired Continue de study of the Portuguese language in order to improve it and adapt it to students personal and professional needs Interpret different types of texts Develop planning and preparation skills of different types of texts Produce oral and writing contents adequate to different contexts Acquire technics and methods in order to research, record and treat data

Introduction to accounting and financial statements

Details
Category: Discipline
  • Legislação aplicável à temática, nomeadamente, tal como: Regulamento 1606/2002 do Parlamento Euripeu e do Conselho, de 19 de Julho; Decreto-Lei 158/2009, de 13 de Julho; Decreto-Lei 159/2009, de 13 de Julho; Decreto-Lei 160/2009, de 13 de Julho; Portaria 986/2009, de 7 de Setembro; Avisos n.ºs. 15652 a 5 / 2009, de 7 de Setembro; Portaria 1011/2009, de 9 de Setembro; Decreto-Lei 98/2015, de 2 de Junho; Portaria n.º 220/2015, de 24 de Julho.  
  • Applied Business Management for Micro and Small Enterprises
  • 6675
  • 24794
  • Introduction to accounting and financial statements
  • ISLA Gaia6675-24794
  • 1
  • 2
  • 0
  • 27
  • Não
  • Português
  • Interactive synchronous classes using digital tools to promote active participation. Case study resolution and problem-based learning in an online environment. Use of spreadsheets and/or accounting software to simulate accounting entries and financial statements. Provision of digital resources to support autonomous learning and formative feedback.
  • Mandatory
  • Objectives: Enhance knowledge about historic streems in accounting. Give knowledge in financial statements framework; recognition of the elements of financial statements: basic current. Competences: Be apt to perform basic operations in accounting, considering the framework to produce Financial Statements.
  • Syllabus Contents Historical evolution of accounting; The accounting standardisation system; Accounting vs. Taxation; Conceptual framework; Structure and content of financial statements; The basic rules for the movement of accounts;   Current operations: Purchases and accounts payable; Sales and accounts receivable; VAT and its accounting treatment; Treatment of purchases and sales with VAT; Inventories and their treatment under the intermittent or periodic inventory system; Other Income and Expenses / other accounts receivable and payable; Staff expenses.
  • Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.

    Exemplo:

    Descrição

    Data limite

    Ponderação

    Trabalho

    A combinar

    100%

     

    Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...

     

  • Anual
  • Historic evolution in accounting; the accounting profession; the institutions for accounting standars; the SNC in Portugal; framework for the preparation and presentation of Financial Statements; the Financial Statements and its content; accounts; the recognition of simple transactions.
  1. Business Initiative and Entrepreneurship
  2. Marketing Principles
  3. Marketing for small businesses and SMEs
  4. Pre-Production and Screenwriting

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