- Details
- Category: Discipline
- Wheeler, P. (2021). Digital Cinematography: Fundamentals, Tools, Techniques, and Workflows (2nd ed.). Routledge. Owens, J. (2022). Video Production Handbook (7th ed.). Routledge. White, T. (2020). The Audio Dictionary: Third Edition (3rd ed.). University of Washington Press. Brown, B. (2012). Cinematography: Theory and Practice. Focal Press. Holman, T. (2010). Sound for Film and Television. Focal Press. Murch, W. (2001). In the Blink of an Eye. Silman-James Press.
- Sound and Image
- 7086
- 26845
- Audiovisual Technology and Equipment
- ISLA Gaia7086-26845
- 1
- 6
- 0
- 27
- Não
- Português
- The course unit combines theoretical instruction, technical demonstration, and intensive hands-on practice in a laboratory environment. Students participate in weekly exercises involving equipment operation, setup assembly, recording, and critical analysis of results. Case studies, professional workflow demonstrations, and practical exercises in technical problem-solving are used. Learning is centered on experimentation, simulation of real production contexts, and collaborative work.
- Mandatory
- - Understand the functioning of the main audiovisual equipment: cameras, microphones, recorders, and lighting systems. - Know the technical specifications and best practices for equipment use in different professional contexts. - Develop practical skills in configuring and operating sound and image equipment. - Apply appropriate techniques for audiovisual capture in both studio and outdoor environments. - Perform basic maintenance and troubleshoot common technical issues. - Integrate theoretical and practical knowledge when selecting suitable equipment for different projects. - Work collaboratively in the operation of equipment and in the preparation of audiovisual exercises.
- 1. Introduction to audiovisual technologies and equipment 2. Types of cameras: sensors, formats, codecs, exposure (ISO, shutter speed, aperture) 3. Lenses: focal lengths, depth of field, perspective 4. Lighting systems: principles, hard/soft light, three-point lighting 5. Microphones: types, polar patterns, recording techniques 6. Sound equipment: recorders, field recording, levels and connectors 7. Grip and stabilization: tripods, sliders, rigs, gimbals 8. Audiovisual studio: monitors, mixing consoles, projectors 9 Storage systems: memory cards, drives, backups, data transfer 10. Best practices in operation, safety and maintenance 11. Practical workshops: setup, rehearsals, sound and image testing 12. Small group recording exercise (lighting + sound) 13. Analysis of film excerpts and technical discussions (e.g., Persona, The Great Beauty)
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Trabalhos práticos individuais e em grupo
Durante o semestre
100%
Teste teórico-prático global (TAG): 100%
dd-mm-yyyy
100%
(...)
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- Semestral
- The course unit Audiovisual Technologies and Equipment introduces students to the main devices, tools, and technical processes used in sound and image capture. It covers cameras, lighting systems, microphones, recorders, file formats, and storage methods, providing a solid foundation for audiovisual practice. The unit focuses on understanding how equipment functions, its applications in contexts such as film, television, advertising, and new media, and the integration between theoretical knowledge and technical operation. This course is fundamental within the study cycle, as it develops essential practical skills that enable students to configure, operate, and maintain audiovisual equipment with autonomy, critical thinking, and technical accuracy, contributing to their performance in future units related to directing, production, and post-production.
- Details
- Category: Discipline
- Sarkar, Soumodip (2007), Empreendedorismo e Inovação, Escolar Editora, Lisboa. Ferreira, M., Santos, J. e Serra, F, (2008), Ser Empreendedor: Pensar, criar e moldar a nova empresa, Edições Sílabo, Lisboa. Costa, H. e Ribeiro P. C. (2007), Criação e Gestão de Micro-Empresas e Pequenos Negócios, Lidel ¿ Edições Técnicas, 5ª Edição, Lisboa. DRUCKER, Peter F. (1987) Inovação e Espírito Empreendedor. São Paulo: Pioneira, 1987. Hisrich, R. D., Peters, M. P. e Shepherd, D. A., (2005), Entrepreneurship, McGraw-Hill, 6ª Edition, New York.
- Digital Marketing and Electronic Commerce
- 2628
- 15805
- Business Initiative and Entrepreneurship
- ISLA Gaia2628-15805
- 1
- 3
- 0
- 27
- Não
- Português
- Teaching methodology: Theoretical classes - Expositive and interrogative method. Individual and group work. Presentations and discussion - Active and participatory method. Evaluation methodology: a) Curricular Evaluation (according to the Pedagogical Regulation of the CTeSP) Global Assessment Test (GAT) (90% minimum score 9) Attendance and Attitudes (10%) Global Assessment Test - Last lesson. b) Final Evaluation All students will be entitled to a final exam, to be held in an evaluation season. Observations: - No oral exams will be taken in this Curriculum Unit.
- Mandatory
- Develop knowledge and concepts of Companies; - Identify critical issues in the creation of a new company. - Select and implement a business plan model. - Apply techniques to execute new business projects, using different management tools and instruments. - Apply techniques of business presentation, in the start-up phase of a new company. - Demonstrate effective leadership skills at the start-up of a new business.
- 1. Entrepreneurship and entrepreneurial spirit 2. The company 3. Incentives for entrepreneurship 4. Team building and people management 5. Market 6. Business plan and the analysis and evaluation of an investment project
Descrição
Data limite
Ponderação
Teste de Avaliação Global (TAG)
Última aula
90%
Assiduidade, pontualidade e empenho
---------
10%
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- Semestral
- This curricular unit aims to provide students with knowledge and mastery of the concepts of Entrepreneurship and Innovation, and its interconnection with the business area. Provide the students with knowledge and domain on the basic and transversal concepts of enterprises. To enable students, in a working context, to demonstrate an entrepreneurial and innovative spirit.
- Details
- Category: Discipline
- Anderson, C. (2017). A cauda longa (3ª ed.). Actual Editora. Blank, S. (2013, May). Why the Lean Startup Changes Everything. Harvard Business Review, 1-9. https://hbr.org/2013/05/why-the-lean-start-up-changes-everything Brown, T. (2008, June). Design thinking. Harvard Business Review, 1-9. Godin, S. (2018). This Is Marketing: You Can't Be Seen Until You Learn to See. Portfolio Guy, K. (2011). A arte do Empreendedor. Edições Vogais. Osterwalder, A. & Pigneur, Y. (2011). Criar modelos de negócio. D. Quixote Ries, E. (2011). The Lean Startup. Crown Business.
- Applied Business Management for Micro and Small Enterprises
- 6675
- 26393
- Drawing up Business Models and Operational Plans
- ISLA Gaia6675-26393
- 1
- 2
- 0
- 27
- Não
- Português
- Project-based learning Peer teaching and learning Collaborative learning Experiential learning Storytelling
- Mandatory
- At the end of the course the student is expected to be able to: Learn about business models Create and develop your business model and strategy Understand the value of target audience segmentation and optimise business model strategies.
- Strategic intentions: competitive advantages and strategic evaluation Innovation Business models Business Model Canvas Who Group, How Group, What Group and How Much Group
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Trabalho prático
data a definir
80%
Apresentação
data a definir 20%
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- Anual
- Entrepreneurship and innovation have an increasingly significant role and importance in today's society. It is essential for students to develop entrepreneurial skills both for the development of their own entrepreneurial projects and for those carried out on behalf of others. The program designed for this Course Unit aims to achieve the following overall objective: To develop skills in designing business models and their subsequent implementation.
- Details
- Category: Discipline
- Moore, B. N., Parker, R., & Rosenstand, N. (2021). Critical thinking. McGraw Hill. Bowell, T. & Kemp, G. (2002). Critical Thinking. Routledge.
- Sound and Image
- 7086
- 26717
- Critical Thinking
- ISLA Gaia7086-26717
- 1
- 3
- 0
- 27
- Não
- Português
- To make the teaching and learning process dynamic and engaging, the course unit “Critical Thinking” employs a range of techniques and strategies linked to innovative teaching methods. Active student participation is fostered through interactive challenges, games, collaborative construction of practical examples, and the use of digital resources.
- Mandatory
- Develop the ability to identify relevant information, distinguishing facts from opinions; Recognize and use concepts such as statements, arguments, and fallacies; Relate the concepts studied to contemporary problems and events; Understand and identify ethical dilemmas; ¿Communicate clearly and cohesively in oral expression. Establish constructive and respectful dialogue.
- Module 1: Introduction to Critical Thinking Fundamental concepts: arguments and fallacies Information, facts, and opinions Module 2: Ethical Dilemmas and Contemporary Issues Ethical dilemmas and audiovisual products Critical analysis of Artificial Intelligence Stereotypes
Tendo em conta os módulos propostos, as metodologias inovadoras de ensino utilizadas e as diferentes atividades propostas, a UC "Pensamento Crítico" permitirá aos estudantes adquirir conhecimentos fundamentais para o seu desenvolvimento profissional.
A avaliação proposta busca analisar habilidades analíticas e reflexivas no âmbito do Pensamento Crítico por meio da escrita e da apresentação oral de trabalho.
Apresentação oral de trabalho - 50%
Teste - 50%- Semestral
- The course unit “Critical Thinking” aims to develop skills that enable students to reflect, engage in dialogue, and debate critically. It focuses on connecting theoretical concepts to contemporary issues, especially those involving audio and video products. Students will develop the ability to recognize different types of arguments, identify relevant information, and distinguish facts from opinions. They will learn to communicate consistently, express their own viewpoints, and remain open to listening to differing perspectives. This course is essential to meeting the challenges of contemporary society and the modern job market. It also brings together key elements that will support students in their future studies.
- Details
- Category: Discipline
- Ries, E. (2011). The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses. New York: Penguin. Brown, T. (2008). “Design Thinking”. Harvard Business Review, Vol. 86, Issue 6 (June), pp. 84-92. Freitas, Vitor M.; Nogueira, Vasco; Costa, Francisco (2022). Caderno do Empreendedor® | Entrepreneur´s Notebook. 1ª ed., Porto: EiBizion. Mueller, Roland & Thoring, Katja (2012). Design Thinking vs. Lean Startup: A comparison of two user-driven innovation strategies. Leading Innovation Through Design – 2012 International Design Management Research Conference, August 8-9, 2012 – Boston, MA. USA. Sarkar, Soumodip (2010). Empreendedorismo e Inovação. 2ª ed. Lisboa: Escolar Editora. European Innovation Scoreboard 2025: Country Profile Portugal. Brussels. European Commission. European Innovation Scoreboard 2025. Brussels. European Commission. Global Innovation Index 2025
- Applied Business Management for Micro and Small Enterprises
- 6675
- 26394
- Innovation and Business Transformation
- ISLA Gaia6675-26394
- 1
- 2
- 0
- 27
- Não
- Português
- Videos, Case Studies, Guests, Innovation and Entrepreneurship Models/Tools, like the Entrepreneur´s Notebook phisical, and the digital Collaborative Platform - Toolkit Entrepreneur´s Notebook. Access to official reports on innovation and entrepreneurship in Portugal, Europe and in the world, Brainwriting sessions.
- Mandatory
- Knowing how to manage the development of an Entrepreneurship, Innovation, or Business Transformation Project, whether for a new business, new product, startup, or an established company, from the Study/Research and Ideation phase to its validation with the potential target audience, or current or future clients. This is an essentially practical discipline. The discipline starts with theory about Innovation, Innovation Management, Entrepreneurship, Business Transformation, methodologies and processes for undertaking or carrying out Innovation, for Business Transformation through Innovation, and for creating a real or academic project. Lean Satrtup and Design Thinking. Project Management. Project Means, Models, and Tools. Research, study, development.
- 1 - Innovation Innovation and Entrepreneurship 2 - Business Transformation Business Transformation through Innovation, Digitalization, Processes, Diversification, New Markets, Internationalization...
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Projeto Final (+Organização, Apresentação e Criatividade do Trabalho Final)
15-12-2025
70% + 10%
Trabalhos nas aulas
10%
Presença e Participação
10%
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- Anual
- This course is relevant for the management of innovation or entrepreneurship projects for all types of entrepreneurs or managers, and for business transformation through innovation in an established company. It covers the development of new projects, products, services, and startups, as well as research and study of these projects, including feasibility and validation. The innovation and entrepreneurship process is now scientific and requires methodologies, strategies, and statistics.
