- Details
- Category: Discipline
- Não
- Semestral
- Português
- 25
- 0
- 7
- 1
- ISLA Santarém1210-12981
- Materials and Construction Technology
- 12981
- 1210
- Engineering Work Safety
- Details
- Category: Discipline
- Não
- Semestral
- Português
- 25
- 0
- 5
- 1
- ISLA Santarém7160-27505
- Operational Project Management
- 27505
- 7160
- Project Management (M) (ISLA-SANTARÉM)
- Details
- Category: Discipline
- Não
- The curricular unit “Distribution and Development of Points of Sale” introduces the foundations and practices of the distribution function, linking channel choice, producer–distributor relations, transport logistics, and location decisions with the design of the point of sale. Its scope covers the wholesale and retail commercial system, both physical and online, including distributor selection criteria, route scheduling, layout, visual merchandising, and planograms. The area of practice focuses on optimising the flow of goods/services and creating effective shopping experiences. Intervention domains include channel analysis, negotiation, operational metrics, and site selection and implementation. This unit is pertinent within the programme as it underpins core competencies in Commercial Management and Sales, integrating strategy, operations, and economic performance.
- Semestral
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Teste de avaliação
40%
Projecto/Trabalho
60%
Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...
- 1. What is distribution – historical evolution 2. The concept of distribution 3. The commercial system Concept, functions, and agents Distribution circuits and channels Types and forms of distribution Typology of distributors Criteria for selecting a distributor 4. The wholesale sector Characterisation and evolution of the wholesale sector 5. The retail sector Sector characterisation Independent retail segment Associated retail segment Integrated retail segment: concept and typology 6. Relationships between producers and distributors Power and conflict relations within the distribution channel 7. Transport Transport typologies Own fleet versus outsourced distribution Route scheduling 8. Location and siting of the point of sale Facility location decision methods Types of facilities, layout, design, and product display 9. Challenges in distribution National and international perspectives Globalisation in distribution
- Attain an overview of the distribution function, grounded in its historical evolution and characterisation. Understand the economic and managerial role of commercial distribution within an organisation. Analyse and appropriately select distribution channels. Recognise the importance of distributor choice and apply suitable criteria for their selection. Examine power relations and conflict within a distribution channel. Identify the most suitable modes of transport and routing options. Understand the impact of retail location on business performance and be able to apply appropriate methods to determine the optimal site.
- Mandatory
- It integrates active, student-centred, competency-oriented approaches. We will adopt: Problem-Based Learning (PBL), to diagnose needs and solve real-world challenges; Project-Based Learning, with staged deliverables and formative feedback; Case Studies, for critical analysis and decision-making; the Flipped Classroom, shifting theory to independent study and reserving class time for application; Gamification, using game mechanics to strengthen motivation and persistence; Simulations and role-play, testing scenarios in negotiation, layout and logistics; Collaborative Learning, supported by on-line tools; micro-learning, in short capsules; and peer- and self-assessment, to foster metacognition and accountability. These methods are aligned with clear rubrics, iterative checkpoints, and prudent use of generative AI (explicitly declared and referenced).
- Português
- Lindon, D., et. al. (2010). Mercator XXI – Teoria e Prática do Marketing. 13ª Edição, Publicações Dom Quixote. Lush, Robert F. et. al, (2011). Introduction to Retailing, South-Western, Ohio. Novaes, A.(2009). Logística e Gerenciamento da Cadeia de Distribuição. Editora Campus. Rousseau, J. (2008). Manual de Distribuição. 2ª Edição. Principia Editora
- 25
- 0
- 5
- 2
- ISLA Santarém1991-15490
- Distribution and Development of Sales Locations
- 15490
- 1991
- Commercial and Sales Management
- Details
- Category: Discipline
- Não
- The aim of this course is to provide an integrated view of the different areas of management and the problems of organizations, addressing the main concepts of management, organization and its functional areas.
- Semestral
Casos práticos: 60%
Aula invertida: 20%
Produção de artigo científico: 20%- 1. Organisation - Concept and types - Dimension - Ownership - Branches of activity 2. Company - Concept - Objectives and role in society - Constituent elements 3. Functions - Production - Commercial - Personnel - Finance - Strategic planning 4. Organisational structure - Concept and types - Graphical representation - Analyses 5. Management concepts and their evolution - Organisational management theories - Organisational culture - Employee participation and the top manager's responsibility 6. Organisational communication - Concept, type and players - Rules and effects
- The objectives of this course are: - Define and distinguish the concepts of company and the elements that compose it. - Identify and characterize the company's internal functions. - Identify and differentiate the types of organizational structure. - Analyze the theories of management of organizations, their operationalization and control - Identify the principles of organizational communication.
- Mandatory
- Innovative methodologies will be used, such as the application of real case studies, allowing students to explore authentic business scenarios and develop problem-solving skills. Additionally, students will be encouraged to produce a final paper that challenges them to delve into a relevant topic, applying theoretical knowledge in practice and developing research and critical analysis skills. These methodologies aim to promote active and collaborative learning, preparing students for the challenges of the job market.
- Português
- Sebastião, T. (2013). Gestão das Organizações (3ª Ed.). Lisboa: Escolar Editora. Pinto c., Rodrigues, J., Rodrigues, R., Moreira, M. & Melo, L. (2006). Fundamentos de Gestão. Editorial Presença. Sousa, A. (1999). Introdução à Gestão: Uma abordagem sistémica. Lisboa: Verbo Editora.
- 25
- 0
- 5
- 1
- ISLA Santarém1994-15190
- Organization and Management
- 15190
- 1994
- Industrial Organization and Management
- Details
- Category: Discipline
- Não
- Semestral
- Optional
- Português
- 25
- 1330
- 4
- 3
- ISLA Santarém7153-5244
- Quality Management
- 5244
- 7153
- Marketing
