- Details
- Category: Discipline
- Computing and Applied Mathematics
- 6640
- 24499
- Introduction to the Theory of Graphs and Networks
- ISMAT6640-24499
- 2
- 6
- 0
- 12
- Não
- Português
- Semestral
- Details
- Category: Discipline
- Brum, A. (1998). Endomarketing: Como Estratégia de Gestão: Encante Seu Cliente Interno. L & PM. Barrow, S., & Mosley, R. (2005). The Employer Brand: Bringing the Best of Brand Management to People at Work. John Wiley & Sons Ltd. Baynast, A., Lendrevie, J., Lévy, J., Dionísio, P., & Rodrigues, V. (2018). Mercator 25 Anos: O Marketing na Era Digital. Lisboa: Publicações Dom Quixote. Fill, C. (2011). Essentials of Marketing Communications. Financial Times Press. Kotler, P., & Keller, K. L. (2013). Administração de Marketing. São Paulo: Pearson. Kotler, P., Armstrong, G. (2018). Principles of Marketing (16th ed.). London: Pearson Education. Tench, R., & Yeomans, L. (2017). Exploring Public Relations: Global Strategic Communication (4th Ed.). London: Pearson.
- Human Resources Management
- 368
- 22541
- Communication and Marketing Management
- ISMAT368-22541
- 2
- 5
- 0
- 12
- Não
- Português
- ME1. Theoretical exposition of the main syllabus (CP);ME2. Works;ME3. Analysis and discussion of cases and simulations Continuous Evaluation Group - 40%: 30% - Communication and Marketing Plan, including 6 consecutive, weekly publications on social media BRAND TALENTATE*RH and respective analyzes and metrics; (non-compliance or non-publication implies a serious penalty in the group grade) Submission via Moodle until the last class 10% oral pitch - last class (grade = Yes/No, i.e. eligible or not eligible) Individual -60%: 30% Individual written assessment test 15% Attendance of the asynchronous course and obtaining the certificate, to be submitted via Moodle +1-page reflective essay https://www.udemy.com/course/employer-branding-as-bases-da-marca-employer EGPA Organizers (15%) GUIdelines: From 0 to 20 values- Zero= Absence of EGPA; up to 20, active participation NOTE. In ALL assessment items students must have a minimum score of 7. Final evaluation: Exame (100%)
- Mandatory
- By the end of this course, students should be able to: i) Explain the relevance of communication and marketing in contemporary society, organizations, and consumer behavior; ii) Identify the main components of the infrastructure and tools that support communication and marketing, selecting them according to objectives and target audiences; iii) Describe trends, perspectives on the evolution, and impacts of digital transformation on communication and marketing; iv) Analyze the advantages, limitations, and implications of using different communication and marketing channels, platforms, and instruments; v) Apply communication and marketing concepts, methods, and tools to solving concrete organizational problems; vi) Understand the social, ethical, and legal aspects associated with communication, advertising, brand management, and digital marketing; vii) Use tools to support academic and professional work in the context of communication and marketing.
- CP1. Marketing and the marketing process 1.1. Core concepts 1.2. External, internal and integrated marketing management CP2. Marketing communication applied to HR 2.1. The scope of marketing communication 2.2. External and internal organizational communication 2.3. Corporate image, reputation and organizational identity 2.4. Human Resources Branding & Employer Branding
Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.
Exemplo:
Descrição
Data limite
Ponderação
Grupal
a definir
40%
Individual
a definir
60%
- Semestral
- The Communication and Marketing Management course aims to provide students with an integrated view of the strategic role of communication and marketing in organizations, brands, markets, and relationships with different audiences. By the end of the semester, students should understand how organizational communication, strategic and operational marketing, digital channels, and decision support tools contribute to competitive positioning, value creation, and the sustainable development of organizations. This course is part of the field of applied management, linking conceptual foundations with practical applications in business and institutional contexts. Students are expected to develop critical analysis skills, the ability to select appropriate tools, understand emerging trends, and apply communication and marketing solutions tailored to real-world problems.
- Details
- Category: Discipline
- 1. Kenney, W.; Wilmore J, Costill D. Fisiologia del Deporte y el Ejercicio. 7th Edicion. Editorial Medica Panamericana S.A. 2020 2. McArdle, W.; Katch, F. & Katch, V. Exercise Physiology: Nutrition, Energy and Human Performance. Lippincott Williams and Wilkins. Eighth Edition. 2014 3. ACSM. Guidelines for Exercise Testing and Prescription. Eleventh edition. Philadelphia: Wolters Kluwer. 2021.
- Sports Sciences
- 6154
- 2075
- Physiology of Effort
- ISMAT6154-2075
- 2
- 6
- 0
- 12
- Não
- Português
- Teaching methodologies: 1. Theoretical exposition of essential contents 2. Group work - problem-based learning methodology 3. Oral case study resolution and scientific articles presentations 4. Practical works.
- Mandatory
- LO1. Understand the concepts of stimulation and adaptation; LO2. Define and distinguish the metabolic pathways of energy production; LO3. Understand and explain how cardiovascular adaptations are performed during exercise; LO4. Understand and explain how the respiratory adaptations are carried out during the exercise; LO5. Understand the concept of fatigue and the underlying physiological mechanisms; LO6. Understand the concept of hydro-electrolytic balance; LO7. Knowing the endocrine system and hormonal regulation depending on the type of exercise; LO8. Know the implications of exercising in a hot and cold environment; LO9. Know the implications of the practice of exercise in a hypobaric and hyperbaric environment; LO10.Differentiate children from adults from a physiological point of view and understand the differences between acute and chronic adaptations given by children according the type of exercise.
- S1. Fundamentals of Exercise Physiology; S2. Bioenergetics and Muscular Physiology S3. Cardiovascular Regulation During Exercise; S4. Respiratory Regulation during Exercise; S5. Fatigue; S6. Hydro-Electrolytic Balance; S7. Edocrine System and Hormonal Regulation of Exercise; S8. Exercising in a Hot and Cold Environment; S9. Exercise in a Hypobaric and Hyperbaric Environment; S10. Exercise in Children and Youth.
Regras da Avaliação Contínua
A unidade curricular é avaliada segundo duas componentes:
- Componente teórica - 50%
- Componente prática - 50%
Regras Específicas em cada Módulo:
Regra 1: No final do semestre, considera-se aprovado nesta UC o estudante que obtiver, no mínimo, 9,5 valores em cada componente (9,5 valores na componente teórica e 9,5 valores na componente prática).
Regra 2: Dentro de cada componente (teórica ou prática), considera-se aprovado o estudante que obtiver, no mínimo 7,5 valores, em todos os elementos de avaliação, desde que cumpra a regra anterior (regra 1). Deste modo, nenhum elemento de avaliação poderá ter uma classificação inferior a 7,5 valores.
Regra 3: Componente Teórica - Ponderação de 50%
A componente teórica engloba:
- Dois testes escritos - Ponderação de 25% cada teste
Regra 4: Componente Prática - Ponderação de 50%
A componente prática engloba:
- Apresentação escrita e oral de um resumo de um artigo científico - Ponderação de 20% (trabalho em grupos de 2-3 alunos).
- Apresentação escrita e oral de um trabalho teórico-prático - Ponderação de 30% (trabalho em grupos de 2-3 alunos).
- Semestral
- Exercise Physiology is an area of Physiology dedicated to the study of the functions of the human body, namely the study of how the human body adapts when subjected to the stimulus represented by physical exercise. To this extent, this curricular unit focuses on specific acute and chronic adaptations resulting from the practice of physical exercise, according to the variables that may characterize it. Accordingly, this curriculum unit is truly pertinent and, therefore, preceding other curriculum units such as the theory and methodology of training.
- Details
- Category: Discipline
- Biodesign (M) (ISMAT)
- 7171
- 17559
- Dissertation / Internship Report / Project Work
- ISMAT7171-17559
- 2
- Master Degree
- 45
- 1358
- 12
- Sim
- Português
- EN
- DAAD - Department of Architecture, Arts and Design
- Anual
- Details
- Category: Discipline
- Caiado, A. P. (2020). Contabilidade analítica e de gestão (9.ª ed.). Áreas Editora.
- Business Management
- 490
- 5017
- Management Accounting
- ISMAT490-5017
- 1
- 5
- 0
- 12
- Não
- Português
- ME1 - Theoretical exposition with integrated practical examples. This methodology combines the structured presentation of theoretical concepts with their immediate illustration through real-world business examples and situations. The lecturer introduces the conceptual framework for each topic (cost types, costing systems, manufacturing regimes) and then applies it to concrete cases, enabling students to understand contextually how these concepts work in practice. ME2 - Guided resolution of practical case studies. Students individually or in small groups solve exercises and case studies of progressive complexity, with active support from the lecturer. This methodology promotes logical reasoning, autonomy in problem-solving and consolidation of acquired knowledge.
- Mandatory
- LO1 - Distinguish between Management Accounting and Financial Accounting, understanding the role of each within the business information system. LO2 - Understand the importance and usefulness of Management Accounting in the context of entrepreneurship and new business creation. LO3 - Identify the role of Management Accounting in Business Analytics processes and in generating information to support decision-making. LO4 - Analyse and classify different types of costs and the relationships between costs and production volume. LO5 - Apply different costing systems to the calculation of production costs, identifying their advantages and limitations. LO6 - Calculate production costs in industrial companies operating under different manufacturing regimes, using direct and indirect methods.
- S1. Key Concepts S1.1) Financial Accounting and Management Accounting S1.2) Objectives and characteristics of Management Accounting S1.3) The importance of Management Accounting in the scope of entrepreneurship S1.4) The link between Management Accounting and Business Analytics S1.5) Expenses and income S1.6) Costs and their control S1.7) Relationship between costs and volume S2. Production Cost Calculation S2.1) Components of the industrial cost of products S2.2) Attribution of manufacturing overheads. Transformation Costs. S2.3) Costing Systems S3. Production Cost Assessment and Manufacturing Regimes S3.1) Industrial enterprises and manufacturing regimes S3.2) Costing by production orders (direct method) S3.3) Costing by processes or phases (indirect method) S3.4) Joint production
Descrição
Data limite
Ponderação
Fichas de Exercício Semanais (10 fichas × 5 questões) 10 sessões
40% Teste Final
Última sessão
50% Avaliaçã Continua
todas as sessões
10%
1) Fichas de Exercício Semanais
As fichas de exercício são o instrumento central de avaliação contínua, permitindo acompanhar a progressão do estudante ao longo do semestre e promovendo o estudo regular dos conteúdos. São distribuídas 10 fichas ao longo do semestre, excluindo as semanas de teste e de revisão geral. Cada ficha é composta por 5 questões de dificuldade progressiva, classificadas numa escala de 0 a 20 valores, com cada questão a valer 4 valores. O docente pode atribuir pontuação parcial em função do desenvolvimento apresentado.
A nota das fichas corresponde à média aritmética das 9 melhores classificações, sendo excluída a pior. As fichas devem ser resolvidas à mão, em papel. O estudante fotografa a ficha resolvida e submete a imagem na plataforma institucional até à meia-noite do dia em que a ficha foi distribuída. Não são aceites entregas fora do prazo, salvo em situações devidamente justificadas.
2) Teste Escrito Final
Prova escrita individual, sem consulta, com a duração de 1 hora e 30 minutos, realizada na semana 15. Abrange a totalidade dos conteúdos programáticos da UC: CP1 (semanas 1 a 7), CP2 (semanas 9 a 11) e CP3 (semanas 12 a 14). Inclui questões de resposta curta e exercícios de cálculo. Não é permitido o uso de qualquer material de apoio ou dispositivo eletrónico. A data exata é divulgada na plataforma institucional com antecedência mínima de duas semanas.
3) Participação Ativa
Avaliação contínua realizada pelo docente ao longo do semestre, tendo em consideração os seguintes aspetos: assiduidade e pontualidade nas sessões presenciais; qualidade e pertinência das intervenções em sala de aula; empenho e envolvimento na resolução dos exercícios práticos; contribuição para a discussão coletiva dos casos e exercícios.
Fórmula de Cálculo da Classificação Final
CF = 0,40 × (1) + 0,50 × (2) + 0,10 × (3)Para dispensa de realização de exame final, os estudantes deverão obter uma classificação final de avaliação contínua igual ou superior a 9,5 valores.
Estudantes com Estatuto Especial
Os estudantes com estatuto especial (trabalhador-estudante, atleta de alto rendimento, estudante com necessidades educativas especiais, entre outros) beneficiam das disposições previstas no Regulamento Académico do ISMAT. Estes estudantes devem comunicar o seu estatuto à secretaria académica através da secretaria virtual, com antecedência mínima de 5 dias úteis relativamente a qualquer momento de avaliação. O docente procederá, em conformidade com o regulamento, à remarcação do teste ou à definição de um elemento de avaliação alternativo equivalente, mantendo o mesmo peso e os mesmos objetivos de aprendizagem avaliados.
Avaliação por Exame / Exame de Recurso
Os estudantes que não obtenham dispensa de exame por via da avaliação contínua, ou que pretendam melhorar a sua classificação, podem realizar o exame final ou o exame de recurso, nas épocas definidas no calendário académico. O exame é uma prova escrita individual, sem consulta, com a duração máxima de 3 horas, e abrange a totalidade dos conteúdos programáticos da UC. A classificação do exame substitui integralmente a classificação de avaliação contínua. Em caso de melhoria de nota, prevalece a classificação mais elevada entre a avaliação contínua e o exame.
- Semestral
- Management Accounting is an essential part of the global information system of companies and non-profit organisations, being an internal type of accounting with a decisive role in supporting decision-making. Unlike Financial Accounting, which is externally oriented and focused on reporting to third parties, Management Accounting is centred on the internal needs of the organisation, providing detailed information on costs, revenues and results that supports business planning, control and performance evaluation.
