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Internationalization and Localization

Details
Category: Discipline
  • Não
  • The curriculum unit aims to provide students with an understandable and up-to-date analytical instrument, necessary to understand the phenomena of globalization of markets and production that currently characterize the world economy. The focus on the forms of internationalization of organizations as well as international payment methods and the functioning of the FOREX market will provide knowledge for the management activity in companies where these issues are relevant.
  • Semestral
  • Descrição dos instrumentos de avaliação (individuais e de grupo) ¿ testes, trabalhos práticos, relatórios, projetos... respetivas datas de entrega/apresentação... e ponderação na nota final.

    Exemplo:

    Descrição

    Data limite

    Ponderação

    1º Teste de avaliação

    2º Teste de avaliação

    23-04-2026

    04-06-2026

    35%

    35%

    Trabalho de Grupo

    Entrega 06/06/26 /Apresentação 12/06/26

    30%

    (...)

     

     

     

    Adicionalmente poderão ser incluídas informações gerais, como por exemplo, referência ao tipo de acompanhamento a prestar ao estudante na realização dos trabalhos; referências bibliográficas e websites úteis; indicações para a redação de trabalho escrito...

     

  • 1 Introduction 1.1 Concept, and objectives and scope of International Trade 2. Trade Balance 3. Classical Theories of International Trade 4. Contemporary Theories of International Trade 5. Economies of scale and imperfect competition 6. Analysis of attractiveness and entry into new markets and International Trade 7. Process and forms of Internationalization and International Trade 8. Globalization and International Trade 9. Foreign Exchange Operations and International Trade 10. International Payments
  • The student should be able to understand and know how to discuss the main dimensions of the real international economy (trade, IDE, trade policy, critical sectors; international payments; internationalization process).
  • Mandatory
  • A exposição de noticias da actulidade para a aplicabilidade e discussão dos conceitos teóricos expostos
  • Português
  • Krugman, P., Obstfeld, M. e Melitz, M. (2012), International Economics, Addison-Wesley  
  • 4
  • 0
  • 3
  • 1
  • IPLUSO6147-22289
  • Internationalization and Localization
  • 22289
  • 6147
  • Business Management and E-Commerce

Microeconomics

Details
Category: Discipline
  • Não
  • This curricular unit aims to provide students with fundamental and solid knowledge about microeconomics, namely about the determinants of a product's market equilibrium price and quantity, the laws of demand and supply, the effects of demand and supply on the equilibrium price and quantity in a competitive market, as well as the role of the State in shaping family well-being. Consumer, producer and cost theories, as well as general notions about market restructuring, will be an integral part of the subjects to be covered in this teaching unit.
  • Semestral
  • Descrição

    Data limite

    Ponderação

    Mini teste 07-05-2026

    15%

    Teste individual 28-05-2026 45%

    Trabalho de grupo

    11-06-2026 30%

    Participação

      10%

    * A redação e apresentação deve seguir as normas de elaboração dos trabalhos acadêmicos do ISLA Santarém.

  • Description of contents The fundamentals of economics: macroeconomics and microeconomics; The opportunity cost The study of market equilibrium: the law of demand and supply and the Marshallian cross; Consumer theory: The conditions of consumer equilibrium; The producer theory. The producer's balance; The theory of costs. The short and the long term. General notions of market structures.
  • Objectives: Teach basic and fundamental concepts and relationships of microeconomics with a view to providing students with the acquisition of knowledge for their application in solving concrete problems in both practical and theoretical terms at a microeconomic level. It is also intended to provide students with a critical spirit in relation to microeconomic problems and the ability to analyze and discuss the most basic and also relevant problems. It is intended, on the part of the students, to be open to scientific knowledge and demonstrate general knowledge about economic concepts.
  • Mandatory
  • Classes are essentially practical, preceded by a theoretical introduction to solving practical cases. General knowledge of the subject is taught with a view to a good learning of the subjects to solve the exercises on microeconomics. At the same time, students will be provided with the analysis and discussion of concrete and relevant microeconomic situations of our day.
  • Português
  • Pinho, Micaela. Micro Economia. 3ª Edição. Lisboa: Edições Sílabo, 2016. Santos, António e Ribeiro, Sandra. Micro Economia. 1ª Edição. Lisboa: Edições Sílabo, 2017. Textos fornecidos pelo professor.
  • 4
  • 0
  • 5
  • 1
  • IPLUSO6147-712
  • Microeconomics
  • 712
  • 6147
  • Business Management and E-Commerce

Company Management and Organization

Details
Category: Discipline
  • Não
  • The main objective is to introduce students to the fundamental concepts related to the exercise of management in organizations.
  • Semestral
  • Descrição

    Data limite

    Ponderação

    Teste escrito

    A agendar com os alunos.

    40%

    Apresentação de casos de estudo, exercícios e dinâmicas na aula

    A agendar com os alunos

    20%

    Trabalho de Grupo Final (30%: Relatório escrito; 70%: Apresentação e discussão)

    A agendar com os alunos

    40%

  • 1 - Management and the environment 1.1 Management Functions 1.2 Management Levels 1.3 Management evolution - main approaches 2 - Management functions 2.1 Planning 2.2 Organization 2.3 Direction 2.4 Control 3 - Manage People in Organizations 3.1 Leadership 3.2 Motivation 3.3 Communication 3.4 organizational culture 3.4.1 Characteristics of organizational culture and its change 3.4.2 Culture levels 3.5 Conflict and Negotiation 4 - Types of companies 5 - The importance of the Internet tool in companies
  • Understand the fundamental concepts of management; Apply the concepts, functions and currents of management to the concrete challenges of organizations; Contextualize business challenges in light of the main management trends.
  • Mandatory
  • Role-play Simulation of real management and negotiation situations Idea contests and ideation of business solutions Exploration of practical case studies Flipped-classroom
  • Português
  • Reis, F; Silva, Maria (2020). Principios de Gesta¿o, Editora Silabo; Teixeira, S. (2013). Gesta¿o das Organizac¿o¿es, 3a edic¿a¿o, Escolar Editora, Lisboa. Recursos dia¿ticos: quadro, retroprojetor.  
  • 4
  • 0
  • 5
  • 2
  • IPLUSO6147-22294
  • Company Management and Organization
  • 22294
  • 6147
  • Business Management and E-Commerce

Corporate Strategy and Business Plans

Details
Category: Discipline
  • Não
  • This curricular unit allows us to know the decisive importance of strategy in business action and how strategy influences all company activities, through the study of concepts, processes and cases.
  • Semestral
  • Método expositivo. Projeção de conteúdos , casos de estudo, sala de aula invertida

    • Os critérios de avaliação dos alunos são:
    • Avaliação contínua:
      • Participação, comportamento e atitudes 10%
      • Casos de estudo 30%
      • Trabalho final 40%
      • Teste de avaliação 20%
    • Exame de recurso (100%);
    • Exame de época especial (100%).
  • 1. Strategies 1.1. The five Ps of strategy 1.2. Strategy v. tactic 1.3. What is strategy? 1.4. strategic processes 2. Strategists 2.1. Strategists and managers 3. Competitive strategy 3.1. The five forces 3.2. Strategic positioning 4. Strategy and startups 4.1. Techniques for analyzing industries and competitors 5. Globalization 5.1. Drivers of the internationalization strategy 6. Strategy, digitization and the Internet 7. Business Plans 7.1. How is it elaborated and what are the objectives 7.2. Fundamental elements 7.2.1. The oportunity 7.2.2. The team 7.2.3. The context 7.2.4. Risk and reward
  • Students will learn about strategic concepts applied to new companies and how to apply them to business internationalization. Provide students with knowledge about the impacts of digitization on the strategic development of new businesses and the transformation of business processes on a global scale. Students will learn through examples of how strategy is at the heart of the development of a business plan, how the plan gives expression and is articulated with the value proposition and the business model. How to prepare a Business Plan, what are its fundamental components and what are its objectives.
  • Mandatory
  • Método expositivo. Projeção de conteúdos , casos de estudo, sala de aula invertida
  • Português
  • Freire, A. (2020). Estratégia - Criação de Valor Sustentável em Negócios Tradicionais e Digitais. Bertrand Editora. Teixeira, S. (2020). Gestão Estratégica. Escolar Editora.  
  • 4
  • 0
  • 5
  • 2
  • IPLUSO6147-22285
  • Corporate Strategy and Business Plans
  • 22285
  • 6147
  • Business Management and E-Commerce

General Accounting and Taxation

Details
Category: Discipline
  • Não
  • This course has in its programmatic substance, the basic, theoretical and practical, of Financial Accounting, based on the Accounting Normative System (SNC), and the knowledge of the various taxes that interact with companies. It has its relevance in the study cycle because of the importance that Accounting and Taxation have in organizations, public and private, therefore, the objective is to prepare and provide future professionals, with basic understanding, operability of accounting tools, and analysis of finantial information for management, as well as understanding the impact of taxes in bussinesses.
  • Semestral
  • Momentos de Avaliação Contínua:

    - Teste de avaliação individual 1 (TI1) (Ponderação de 50% da Nota)  - nota minima 7 valores

    - Teste de avaliação individual 2 (TI2) (Ponderação de 40% da Nota)  - nota minima 7 valores

    - Assiduidade e participação nas aulas (PA)10%;

    Nota final:  0,50TI1 + 0,40TI2 + 0,10PA

     

    Datas dos testes de avaliação contínua:

    TI1: 18-11-2025

    TI2: 16-01-2026

     

    Avaliação de Recurso:

    Teste de avaliação individual, ponderação de 100% 

  • 1. Introduction to accounting and its evolution. Information as a management tool. Concept, evolution, and divisions of accounting 2. The company and cash flows 3. Assets and asset events. The balance sheet and the fundamental equation. Income and expenses 4. The accounting standardization system (SNC) 5. Accounts. Types and rules for account movements. 6. Activity cycles and accounting operations. 7. Balance sheet and income statement. 8. Introduction to taxation - Public financial activity: public expenditure and revenue; - The constitutional principles of tax law; - The concept of tax and related figures; - The stages of taxation: incidence, assessment, settlement, and collection. 9. The Portuguese tax system - The structure of the national tax system; - The types of national taxes; - Value added tax; - The VAT regime for intra-Community transactions (RITI); - General characteristics of personal income tax (IRS) and corporate income tax (IRC) and calculation of taxable income.
  • This UC aims to promote the assimilation of knowledge and the acquisition of skills that are listed: Understand the nature and purpose of accounting, as well as understand its fundamental concepts, measurement and recognition criteria present in accounting standards; Understand the accounting process and record the accounting operations under the Accounting Standardization system (SNC); Know the structure of the Portuguese Tax System, namely distinguish and understand the functioning of the various types of taxes in relation to companies, such as Personal Income Tax (IRS), Corporate Income Tax (IRC) and Tax on the Added Value (VAT); Know, in particular, the taxation of electronic commerce and digital platforms, namely trade with Member States and third countries and the distance selling regime.
  • Mandatory
  • Foram aplicadas metodologias diversificadas.
  • Português
  • Borges, A. (2014) Elementos de Contabilidade Geral (26ª ed.), Lisboa, Áreas Editora; Lopes, Ilídio Tomás (2017). Contabilidade Financeira, (2ª ed.), Lisboa, Escolar Editora Rodrigues, J. (2016). Sistema de Normalização Contabilística SNC Explicado, (6.ª ed.), Porto Editora  Marreiros, José (2021), Sistema Fiscal Português, (18ª ed.), Áreas Editora A constituição da República Portuguesa e os Códigos Fiscais (IVA, IRS e IRC).
  • 4
  • 0
  • 5
  • 2
  • IPLUSO6147-5039
  • General Accounting and Taxation
  • 5039
  • 6147
  • Business Management and E-Commerce
  1. Intellectual Property and Commercial Law
  2. Leadership, Team Management and Intrapreneurship
  3. Management and Financial Analysis of Investments
  4. Management Planning and Control

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